Content Marketing Coordinator

Job Summary

We are seeking a Content Marketing Coordinator to join our Marketing team. This role supports our mission to help youth-serving organizations keep kids safe and healthy by increasing awareness of our platforms (CampDoc and SchoolDoc) and executing marketing programs.

Responsibilities

• Create campaign assets aligned to approved messaging, including web content, email content, and supporting collateral.
• Publish and maintain approved website content in WordPress, including blog posts, landing pages, and content updates.
• Build and quality-check segmented email sends and supporting campaign components in marketing systems.
• Support ongoing nurture and follow-up programs tied to inbound interest and campaign engagement.
• Produce and maintain sales-facing collateral that supports conversion and objection handling.
• Support partner/webinar initiatives through promotional assets and follow-up content.
• Collaborate with Marketing Operations to review performance and run content/creative tests that improve results over time.
• Manage assigned work in Jira, communicate progress proactively, and support team delivery goals.

Required Skills and Experience

• Demonstrated successful experience in digital marketing, demand generation, content marketing, or a related role.
• Strong writing and editing skills across digital formats (email, web, collateral).
• Experience working in a CMS (WordPress or similar) and comfort publishing content.
• Strong initiative and a proactive mindset.
• Excellent organization skills and attention to detail.
• Familiarity with marketing automation tools (HubSpot or similar) and email QA best practices.
• Familiarity with AI tools for content drafting, repurposing, and QA, with strong editorial judgment and attention to accuracy.
• Experience creating simple graphics or assembling assets using tools like Canva (or similar).
• Ability to manage multiple deliverables at a time.

Ideal Candidates will also have:

• Basic understanding of SEO and how content supports organic visibility.
• Comfort interpreting basic performance metrics to support iteration (email + landing page performance).
• Familiarity with B2B SaaS marketing and segmented audience targeting.
• Interest in youth-serving organizations, health, safety, or mission-driven software.