Community Liaison

About the role

Golden Years In-Home Senior Care is seeking an energetic, driven, and reliable home care/home health Business Development marketer to oversee business expansion. The ideal candidate is friendly, loyal, trustworthy, and presents a neat and professional appearance. Responsibilities include developing and maintaining referral sources, building client relationships, and supporting sales and revenue teams with administrative tasks.

Responsibilities

• Develop and maintain referral sources in the community, including case managers, discharge planners, doctors, and other professionals.
• Build and nurture client relationships while working with referral partners.
• Manage calendars and schedule appointments, including in-person client meetings.
• Support marketing efforts by assisting with company-sponsored events.
• Oversee sales and revenue teams with administrative tasks.
• Develop and execute customized marketing plans to increase referrals from targeted sources.
• Organize and participate in community programs to enhance company awareness, recognition, and brand development.
• Work under deadlines and pressure to overcome obstacles and complete tasks.

Qualifications

• At least 2 years of experience within the last 5 years marketing home health services or 5 years of sales and marketing experience.
• Existing referral business relationships with physicians, hospital discharge planners, case managers, senior living administrators, etc., is a plus but not mandatory.
• Ability to develop and maintain new relationships with healthcare professionals and referral sources.
• Knowledge of home care programs, requirements, and benefits to explain to doctors, patients, and family members.
• Demonstrated track record of generating healthcare/home care sales, including an extensive network of caregivers.

Skills

• Excellent communication and interpersonal skills.
• Strong organizational and multitasking abilities.
• Ability to work independently and as part of a team.
• Willingness to learn and commitment to long-term growth.

Compensation

Compensation includes a base salary plus residual commission based on recurring monthly billable hours. Income potential is uncapped. After 6–9 months of proven sales, there is an opportunity to advance to a regional director role with area override sales bonuses.