Jobs · Marketing

Community & Growth Lead

NewsletterJobs.io · Brooklyn, NY · 2 wk ago
MarketingFull-time

Reports to: Founder, Birds Uncaged    Location: Remote

About the Role

Birds Uncaged seeks a Community & Growth Lead to run a focused, six-week engagement diagnosing and strengthening the member experience inside The Nest, our flagship community, then building and executing a lead generation strategy to grow membership. Reporting directly to the founder, this role is ideal for someone who found their calling in community building, who lights up talking about what makes people feel like they belong, and who has the track record to back that passion up.

This is intentionally structured as a paid trial engagement. This part-time contract position has the potential to grow into an ongoing paid relationship if the fit is right on both sides.

Schedule

6-week contract sprint, hours flexible to deliverables (August 1 – mid-September 2026).

Responsibilities

  • Community Diagnosis & Strengthening
    • Audit The Nest's current engagement, activation, and retention patterns.
    • Identify where members lurk instead of participate, and why.
    • Assess current onboarding, social proof, and community architecture.
    • Audit the monthly newsletter (hosted on Squarespace) for open/click performance, content mix, and its role in driving members into The Nest.
    • Audit existing automated workflows inside The Nest (onboarding sequences, recurring prompts, and other Circle automations) for where they're working and where they're leaking members.
    • Audit existing social media channels for how well they build awareness of Creator Convos, live coaching sessions, and other events, and how effectively clips from those events are being repurposed and shared afterward.
    • Implement retention or activation fixes inside The Nest based on audit findings.
  • Growth Strategy & Execution
    • Develop a lead generation and growth strategy tailored to Birds Uncaged's offers (community membership, coaching packages, Clarity Calls).
    • Recommend specific acquisition channels with clear rationale tailored to Birds Uncaged.
    • Propose and build a funnel from first touch to paid membership.
    • Build and launch one acquisition channel or growth initiative from the strategy.
    • Give an honest assessment of the current pricing strategy as it relates to growth and conversion, and flag where it may be helping or hurting acquisition.
    • Monitor and adjust post-launch performance for 30 days.
  • Project Coordination
    • Build a repeatable system for capturing and publishing member social proof.
    • Maintain a tracking document of diagnosis findings, strategy decisions, and results.
    • Deliver a short handoff document at the close of the engagement covering what was built, what it produced, and recommendations for what comes next.

About Birds Uncaged

Birds Uncaged is Nikkia Reveillac's coaching and community business, built on nearly two decades of experience in executive roles at Netflix, Twitter, and Colgate-Palmolive. Its centerpiece is The Nest, a paid membership community on Circle, alongside individual coaching offers including Clarity Calls and a full coaching package. Together, they help members find their own version of professional and personal freedom.

Birds Uncaged is entering a new phase: a refreshed pricing structure, new programming, and a renewed push to grow membership in The Nest.

Requirements

  • A real, felt love for community building, the kind that shows up as passion first and résumé second, paired with a demonstrated track record and specific numbers to prove that the passion actually works.
  • 3+ years leading or growing an online community, ideally in coaching, creator, or membership-based businesses (required).
  • Demonstrated funnel-building or lead-generation experience with measurable outcomes.
  • Working knowledge of online community platforms (Circle, Discord, Mighty Networks, or similar) and membership-business dynamics.
  • Familiarity with Squarespace email campaigns and social media scheduling/analytics tools, or the ability to get up to speed on them quickly.
  • A genuine passion for coaching, personal development, and community-driven brands, one that reads as a true calling.
  • An understanding of lead generation and funnel strategy, with the ability to execute against it directly.
  • Demonstrated reliability, professionalism, and comfort operating independently with real ownership.
  • Strong written communication skills, including the ability to work inside another person's voice and brand, and to draft member-facing copy and outreach materials.
  • Exceptional attention to detail and comfort with tracking documents and reporting on results.
  • Ability to work independently to meet a defined six-week timeline.
  • English language proficiency required.
  • Professional references and examples of past community work may be requested as part of the final stages of the hiring process.

Pay

$5,000 flat for the six-week contract engagement. Potential to grow into an ongoing paid contract.

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