Community Engagement Manager

About the role

The Library is seeking an experienced Community Engagement Manager to oversee the Department, ensuring alignment with the Library's mission and strategic plan. This position is responsible for developing and implementing marketing, communications, and public relations and system-wide initiatives that enhance the Library's visibility and community impact.

Responsibilities

• Demonstrates Welcoming Behaviors and C.C.P.L. Internal Service Standards to encourage approachability and effective interactions with vendors, guests, and staff at all levels of the organization.
• Communicates and collaborates with Library Administration and management team on a regular basis.
• Affirms and evaluates department staff, including interviewing, hiring, supervision, performance evaluation, goal setting, coaching, motivation, and action plans.
• Liaises with department, branch managers, and staff concerning introduction and implementation of both system-wide and department projects and procedures, new services, and programs.
• Motivates and inspires collaborative teamwork.
• Coordinates the work and determines the goals of the Community Engagement Department aligned with the Library's Strategic Plan through effective leadership and operation of the department.
• Serves as a spokesperson for the Library and manages media calls in conjunction with the Director.
• Supports the development of processes, procedures, and marketing materials related to programming.
• Oversees the production of Library publications and promotional materials, newsletters, program posters, event calendars, brochures, bookmarks, presentations, annual reports, surveys, signage, messages for electronic message boards and large screen monitors, and press releases, etc.
• Oversees the development and maintenance of the Library's website and social media platforms.
• Ensures consistent messaging between print and electronic media and responds appropriately to comments and questions.
• Ensures department maintains project archives.
• Purchases advertising, maintains media lists and databases, and monitors expenditures.
• Prepares department budgets on an annual basis. Monitors department expenditures and approves invoices for payment.
• Creates talking points aligned with the Library's Strategic Plan for library staff to provide consistent and clear responses to guest questions.
• Interprets CCPL policy and procedures to staff from a management perspective. Updates staff on policy or procedure changes as needed.
• Creates and introduces effective department-related procedures and ensures staff compliance with all policies and procedures.
• Identifies staff training needs and requirements, and in cooperation with the Human Resources Department, seeks professional development opportunities for self and staff.
• Takes minutes for all Trustee meetings. Serves on or leads committees as assigned.
• Keeps current with new technologies and trends relating to marketing and communications as well as libraries.
• Regular and predictable physical attendance.
• Monitors the department for equipment and maintenance issues, safety, and security. Initiates maintenance and repair requests as necessary.
• Assesses, purchases, and maintains hardware and software applications necessary for the department operations in conjunction with the Information Services Department.
• Shares photography shooting assignments at branch or system functions.

Requirements

• Possesses a broad knowledge of public library policy, procedures, services, practices, plans, and issues.
• Applies Library policies and procedures to situations as encountered.
• Demonstrates analytical abilities sufficient to synthesize complex or diverse information, conceptualizes projects, uses independent judgment and excellent organizational skills, and is detail-oriented.
• Is self-motivated; prioritizes and performs duties without direct supervision, determines appropriate time commitments for the task at hand, manages multiple priorities, and concentrates on a task despite frequent interruptions.
• Demonstrates strong leadership skills, effective problem-solving and decision-making techniques.
• Is self-motivated and analytical.
• Ability to maintain confidentiality and exercise sound judgment.
• Ability to demonstrate excellent service skills and effective interpersonal relationships with individuals of all ages, is respectful of diversity and special needs.
• Ability to demonstrate technology skills in using computers and software applications such as word processing, desktop publishing, website creation, photo editing, database management, and graphics software, such as MS Office, Adobe Creative Suite, iMovie, Wix, etc.

Qualifications

• Bachelor’s degree in Communications, Marketing, Public Relations, Library Science, or a related field.
• Minimum of 5 years of experience in a similar role, preferably in a public library setting.
• Experience managing a team and overseeing marketing and communications efforts.
• Strong understanding of digital marketing strategies and tools.
• Excellent interpersonal and communication skills, including public speaking and media relations.
• Ability to manage multiple projects simultaneously and meet deadlines.
• Knowledge of library systems and services.
• Proficiency in Microsoft Office Suite and Adobe Creative Suite.

Skills

• Strategic planning and goal-setting.
• Public speaking and media relations.
• Team leadership and collaboration.
• Marketing and communications strategy development.
• Project management and budgeting.
• Community engagement and partnership building.
• Technology proficiency, particularly in web design and multimedia production.

Benefits

N/A

Pay

N/A

Schedule

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