Communications Coordinator - Brand Communications [AQ-15543]

About the Role

In this pivotal role, you will be at the heart of the brand’s communication efforts, ensuring every message reflects its core values and strategic goals. You will play a crucial part in shaping how the brand communicates its vital message, directly contributing to its continued success and global impact by engaging diverse audiences and fostering deeper connections through compelling storytelling.

Key Responsibilities

• Research, write, and edit press releases, fact sheets, speaking points, and other essential communications materials that resonate with diverse audiences.
• Cultivate and manage relationships with key media contacts, staying current on industry happenings and trends to proactively identify opportunities.
• Organize and manage assigned projects and events, including coordinating on-site support for special events, photo shoots, interviews, and press conferences.
• Create and execute strategic public relations plans in collaboration with external agencies and freelance partners, ensuring cohesive brand messaging.
• Actively support communications team brainstorms, contributing innovative ideas and fresh perspectives to campaigns and initiatives.
• Provide essential follow-up with employees and partners, answering questions and disseminating crucial public relations information as needed.
• Handle budget administration, including invoicing, reporting, and finance coordination for various communications initiatives.
• Research media groups and assist your manager in developing and executing effective media outreach strategies to maximize brand visibility.

Required Qualifications

• 2–4 years of direct communications or public relations experience, ideally within the sports industry and specifically with a focus on running.
• Bachelor’s degree (or equivalent: Masters + 0–3 years experience, Associates + 1–3 years, High School + 3–5 years, or advanced degrees with relevant background).
• Demonstrated experience writing press releases or other communications materials—candidates should be prepared to provide a sample of their work.
• Solid grasp of Microsoft Office Suite.
• Ability to be flexible with scheduling and event attendance, including some weekend availability. Travel to events will be required.

Preferred Qualifications

• Strong knowledge of and a genuine passion for the sport of running.
• Previous experience working at a PR agency or an event management company.
• Prior experience in this industry that would enable you to hit the ground running quickly and effectively.