Communication & Social Media Specialist

Locations: US (AZ, AR, CA – Fresno, ID, IL, IN, IA, KS, MI, MN, MS, MT, NM, NY, NC, OH, OR, SC, SD, TN, TX, UT, WA, WI)

About the role

Rovensa Next is the Rovensa Group’s global business unit specializing in biosolutions for agriculture. It combines twelve pioneering companies—including Oro Agri US—with a consolidated background in sustainable crop nutrition and biocontrol management. Rovensa Next works alongside farmers and distributors to solve sustainability challenges through local technical knowledge and global expertise, driving the biotransformation of agriculture.

The Marketing & Communications Specialist develops, coordinates, and executes internal and external communication initiatives that strengthen Rovensa Next's brand, support business objectives, and engage key audiences across North America in alignment with global communications efforts. This role collaborates closely with Marketing, Sales, Technical, Human Resources, and Leadership teams to support brand awareness, employee engagement, customer communication, and corporate storytelling.

Responsibilities

• Support the development and execution of internal communication initiatives that inform, engage, and align employees with company priorities and objectives.
• Create and distribute employee communications, leadership announcements, company updates, newsletters, and internal campaigns.
• Assist in maintaining content for internal communication platforms, including Microsoft Teams and SharePoint.
• Collaborate with cross-functional teams to communicate organizational initiatives, events, and achievements.
• Support change management communications for organizational initiatives and strategic projects.
• Contribute to employee engagement initiatives through recognition programs, storytelling, and culture-focused communications.
• Help ensure consistency in messaging across North America while aligning with global communications standards.
• Assist in implementing communication plans that support corporate, marketing, and business objectives.
• Draft and edit press releases, media statements, blog articles, customer communications, and other marketing content.
• Support media relations activities and coordinate responses to media inquiries as directed.
• Coordinate with external vendors, agencies, and freelancers supporting communication and creative projects.
• Ensure brand consistency across all external communications and marketing materials.
• Manage day-to-day social media activities across LinkedIn, Instagram, Facebook, X, YouTube, and emerging channels.
• Create engaging social media content that supports brand awareness, audience engagement, and business objectives.
• Maintain and update social media editorial calendars.
• Monitor social media channels and engage with audiences in a professional and timely manner.
• Track, analyze, and report on social media performance metrics and recommend improvements.
• Stay current with digital marketing trends, platform updates, and best practices.
• Create written, visual, and digital content that aligns with company brand standards and messaging.
• Assist with the development and maintenance of brand voice and messaging guidelines.
• Support integrated marketing campaigns and communication initiatives in partnership with Sales, Marketing, Human Resources, and Leadership teams.
• Assist with corporate events, employee events, trade shows, conferences, and presentations through communication planning and promotional activities.
• Support website content updates and digital marketing initiatives as needed.

Requirements

• Bachelor’s degree in Communications, Public Relations, Marketing, Journalism, or a related field.
• Minimum of 5 years of experience in marketing, communications, public relations, social media management, or a related role.
• Demonstrated experience creating content for multiple communication channels and audiences.
• Exceptional writing, editing, proofreading, and storytelling skills.
• Experience using Microsoft Teams, SharePoint, and Microsoft Office Suite.
• Experience with social media management and analytics platforms such as Sprout Social, Hootsuite, or similar tools (preferred).
• Familiarity with Google Analytics and website content management systems (preferred).
• Experience with Adobe Creative Suite, Canva, or other design and content creation tools (preferred).
• Experience supporting employee communications and engagement initiatives (preferred).

Skills

• Excellent written, editing, proofreading, and storytelling skills.
• Strong verbal and interpersonal communication skills.
• Social media content creation and community management skills.
• Content planning, organization, and project coordination skills.
• Graphic design and visual content development skills (beneficial).
• Strong attention to detail and ability to maintain brand consistency.
• Analytical skills with the ability to interpret engagement and performance data.
• Proficiency with social media management and analytics platforms.
• Ability to manage multiple projects and deadlines simultaneously.
• Ability to communicate effectively with employees, customers, leadership teams, and external stakeholders.
• Ability to adapt messaging for different audiences and communication channels.
• Ability to work independently and collaboratively within cross-functional teams.
• Ability to manage competing priorities in a fast-paced environment.
• Ability to maintain confidentiality and exercise sound professional judgment.
• Ability to learn new communication technologies, platforms, and marketing tools.
• Ability to represent Rovensa Next professionally and positively in all communications.

Personal Attributes

• Highly creative with a passion for storytelling and brand building.
• Strong attention to detail and commitment to producing accurate, high-quality work.
• Self-motivated and proactive with the ability to work independently and manage multiple priorities.
• Collaborative team player who builds positive working relationships across departments and organizational levels.
• Adaptable and flexible in a fast-paced, changing environment.
• Customer-focused with a strong understanding of audience needs and engagement.
• Professional, dependable, and accountable for results.
• Strong organizational and time-management skills with the ability to meet deadlines consistently.
• Demonstrates sound judgment, professionalism, and discretion when handling confidential or sensitive information.
• Positive attitude with a continuous learning mindset and commitment to personal and professional growth.

Schedule

• 10% overnight travel required.

Physical Requirements

• Ability to sit for extended periods while working at a desk, attending virtual meetings, or using a computer.
• Ability to perform repetitive hand and wrist movements associated with keyboard and mouse use.
• Frequent use of standard office equipment, including computers, mobile devices, printers, and telephones.
• Ability to communicate effectively in person, virtually, and by telephone.
• Ability to occasionally lift and move materials weighing up to 20 pounds, such as marketing materials, promotional items, event supplies, or equipment.
• Ability to travel occasionally to company meetings, trade shows, conferences, customer events, and industry functions.
• Vision abilities required include close vision, distance vision, color vision, depth perception, and the ability to adjust focus for computer-based work and content review.