Communication Representative - PA Communications - Greensburg Corporate Center
About the Company
FirstEnergy (NYSE: FE) is a forward-thinking electric utility powered by a diverse team of employees committed to making customers’ lives brighter, the environment better, and our communities stronger. Headquartered in Akron, Ohio, FirstEnergy includes one of the nation's largest investor-owned electric systems, more than 24,500 miles of transmission lines connecting the Midwest and Mid-Atlantic regions, and a regulated generating fleet with a total capacity of 3,780 megawatts.
About the Role
This is an open position with FirstEnergy Service Co., a subsidiary of FirstEnergy Corp. The State Communications Representative is an individual contributor responsible for advancing FirstEnergy's reputation through strategic media relations, external communications, digital engagement, and stakeholder communications at the state level. Serving as a trusted communications advisor, this role develops and delivers proactive storytelling, earned media strategies, and public-facing communications that support business objectives and strengthen relationships with customers, community stakeholders, policymakers, and the media.
The Representative partners closely with the Head of State Communications and collaborates with Operations, External Affairs, Regulatory, Customer Accounts & Local Engagement, and Corporate Communications teams to identify news opportunities, manage emerging issues, and communicate effectively during both routine and high-profile situations.
The ideal candidate is a strong writer and media-savvy communications professional with demonstrated experience working with reporters, developing compelling stories, and leveraging social, digital, and multimedia channels to engage audiences. Experience producing video content and managing multimedia projects is highly desirable.
Responsibilities
- External Communications & Media Relations
- Serve as a primary media contact within the assigned state.
- Develop and execute proactive media relations strategies that enhance FirstEnergy's reputation and increase positive visibility.
- Build and maintain strong relationships with reporters, editors, producers, and other media contacts.
- Identify, develop, and pitch compelling stories that showcase company initiatives, employees, customer programs, and community impact.
- Draft news releases, media statements, talking points, briefing materials, and executive messaging.
- Monitor news coverage and emerging issues, recommending communication strategies and response plans.
- Support crisis, outage, and emergency communications, including participation in after-hours media on-call rotations.
- Stakeholder, Community & Customer Communications
- Develop customer-facing communications related to reliability, safety, energy efficiency, operational updates, and major company initiatives.
- Support communications for community events, public meetings, sponsorships, and stakeholder engagement activities.
- Assist with communications related to regulatory proceedings, public policy issues, and legislative engagement.
- Translate complex business, technical, and regulatory topics into clear, compelling messaging for external audiences.
- Digital, Social Media & Multimedia Communications
- Create engaging content for social media, websites, digital platforms, and external communications channels.
- Monitor social media conversations, media coverage, and audience sentiment to identify opportunities and risks.
- Utilize emerging communications technologies and AI-enabled tools to enhance content creation and audience engagement.
- Produce or support development of videos, visual stories, graphics, and multimedia assets that strengthen messaging and engagement.
- Manage and contribute to content calendars that support communications priorities across channels.
- Strategic Communications Counsel
- Serve as a communications advisor to business leaders on media interactions, messaging, and public-facing communications.
- Collaborate across departments to align messaging and ensure communication consistency.
- Anticipate communications challenges and recommend proactive solutions.
- Regulatory, Stakeholder & Operational Support
- Support communications related to regulatory filings, public open houses, legislative engagement, and stakeholder issues.
- Collaborate across departments to maintain alignment in messaging.
- Attend community or public meetings as needed.
Requirements
- Bachelor's degree in Communications, Journalism, Public Relations, Marketing, or related field.
- 3-7 years of experience in public relations, media relations, corporate communications, journalism, or a related communications field.
- Demonstrated success building media relationships and securing positive earned media coverage.
- Experience serving as a spokesperson or preparing leaders for media interactions.
- Exceptional writing, editing, and storytelling skills.
- Strong understanding of media relations, news cycles, social media trends, and reputation management.
- Experience creating digital and social media content for external audiences.
- Ability to translate complex or technical information into clear, audience-focused messaging.
- Strong project management skills and ability to manage multiple priorities under tight deadlines.
- Experience with AI-enabled communications tools, digital content platforms, and emerging communications technologies.
Preferred Qualifications
- Experience in video production, video editing, visual storytelling, or multimedia content creation.
- Experience supporting crisis communications, emergency response communications, or issues management.
- Utility, energy, government, public affairs, or regulated industry experience.
Benefits
- Competitive pay plus incentive compensation.
- Company-sponsored pension plan.
- 401(k) savings plan with matching employer contribution.
- Choice of medical, prescription drug, dental, vision, and life insurance programs.
- Skills development training with tuition reimbursement.
For more details, visit www.firstenergycorp.com.