Commercial/Industrial Sales Representative

Culligan is a global leader in water treatment solutions, committed to providing innovative, high-quality products and services to meet the water needs of commercial and industrial customers. With a focus on sustainability, Culligan offers comprehensive water treatment solutions that help businesses improve efficiency, reduce costs, and ensure compliance with industry standards.

About the role

The Commercial & Industrial Sales Representative will develop and execute sales strategies to drive the growth of Culligan’s commercial and industrial water treatment solutions. This role requires a proactive, results-oriented individual who can identify and secure new business opportunities while maintaining and growing existing customer relationships.

Responsibilities

• Identify and target potential commercial and industrial customers in the region, with a focus on industries such as manufacturing, food and beverage, healthcare, and hospitality.
• Develop and implement effective sales strategies to achieve sales targets and expand Culligan’s market share in the commercial and industrial sectors.
• Build and maintain strong, long-lasting customer relationships by understanding their specific water treatment needs and providing tailored solutions.
• Work closely with engineering and technical teams to ensure the correct design and implementation of water treatment systems that meet customer requirements.
• Prepare and present detailed proposals, including pricing, product specifications, and timelines, to prospective customers.
• Conduct market research to stay informed about industry trends, competitive landscape, and potential growth opportunities.
• Collaborate with internal teams, including marketing, service, and operations, to ensure customer satisfaction and successful project execution.
• Maintain accurate records of sales activities, customer interactions, and sales pipeline in the CRM system. Provide regular updates to management on sales performance and market conditions.

Requirements

• Minimum of 3-5 years of experience in B2B sales, preferably in the water treatment industry or a related technical field selling into commercial and industrial customers (e.g., technical products or capital equipment). Training will be provided.
• Bachelor’s degree in business, Engineering, or a related field.
• Strong understanding of water treatment processes, systems, and technologies used in commercial and industrial applications (beneficial but not essential).
• Excellent verbal and written communication skills, with the ability to present complex technical information clearly and persuasively.
• Proven track record of achieving sales targets and closing deals in a competitive market.
• Ability to assess customer needs and develop effective solutions that address their specific challenges.
• Willingness to travel within the designated sales territory as needed.

Benefits

• Competitive base salary of $60,000–$85,000 per year plus uncapped commission structure.
• Comprehensive benefits package, including health, dental, and vision insurance.
• Choice of company car or car allowance, plus gas card.
• Professional development and training opportunities.
• Opportunity to work with a market leader in water treatment solutions.