Jobs · Marketing · Pennsylvania

College Co-op: Medicare Marketing Analyst

Independence Blue Cross · Philadelphia, PA · 3 wk ago
MarketingFull-time

About the role

We are a team of high-energy marketing professionals working toward the shared goal of fostering a culture of innovation and collaboration. Our team plans, coordinates, and executes multi-channel marketing campaigns and communications that support all agent distribution channels, including direct sales.

Responsibilities

  • Developing marketing content, including direct mail, email, and text message campaigns
  • Creating and updating marketing materials to support all sales channels
  • Assisting with routing marketing materials through review and approval processes
  • Testing digital tools and platforms
  • Supporting campaign setup and execution
  • Tracking campaign performance, including responses, leads, and applications
  • Assisting with budgeting activities, including invoice tracking
  • Ensuring marketing materials comply with CMS Medicare Marketing Guidelines and internal compliance requirements

Skills

  • Strong written and verbal communication skills, with the ability to effectively interact with clients, vendors, and internal stakeholders
  • Self-motivated and proactive, with the ability to work independently with minimal supervision
  • Ability to work effectively in a collaborative, team-oriented environment
  • Strong organizational skills and attention to detail

Qualifications

  • Accepted Majors: Marketing, Business, Communications
  • Classification: Current Junior or Senior; Recent graduate (must be within one year of the program start date)
  • GPA Requirement: 3.0 +

Requirements

  • Must have an Android or iOS device which is compatible with the free Microsoft Authenticator app.

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