Marketing Analyst/Coordinator 3
Role and Responsibilities
Manage Marketing development funds (MDF) daily, identifying budget efficiencies. Leverage MDF for innovative sales-generating marketing tactics. Create monthly budget reports for leadership. Collaborate with Sales teams on program ROI, submission, and execution. Work directly with carrier partners to develop and execute go-to-market strategies and marketing campaigns to drive sales. Coordinate with omnichannel teams (Project Management, Product Planning, Product Sales, etc.) to create and update product launch schedules and track marketing activity for new products. Partner with Brand Marketing teams to establish creative assets (photography, logos, key visuals, messaging, etc.) and delivery schedules for carrier partner placements across web, email, social media, online ads, TV campaigns, and other marketing tactics. Develop presentations showcasing full go-to-market plans for device launches and sustain campaigns.
Skills and Qualifications
- Bachelor's Degree in marketing, business, communications, advertising, or related field (MBA a plus)
- 6+ years of experience in marketing, finance, and accounting, preferably with an agency or Fortune 500 Company
- Prior experience in product marketing, advertising, promotions, or project management
- Experience in high-tech, telecommunications, or retail industries preferred
- Familiarity with marketing and sales channels in the high-tech product technology industry
- Comfortable working in a fast-paced, dynamic, matrix organization with multiple stakeholders
- Advanced proficiency in MS Excel and MS PowerPoint
- Ability to work independently or in a team environment to achieve personal and team project goals, meeting or exceeding deadlines
Top Skills
- P&L Management
- Analytics
- Process Improvement
- Budget Forecasting
Location: Plano, TX | Work Model: Fully onsite