Clinical Marketing Liaison, Senior

About the role

The Senior Clinical Rehab Liaison is a valued member of the marketing team who assists in sales, marketing, territory, and census development in field-related activities. This role combines professional growth with a strong connection to the community and patients served.

Responsibilities

• Provides in-services and professional presentations.
• Aids the Business Development Director in the referral-to-admit process and department tasks.
• Develops call plans and strategies to drive volume using the Referral Development System (RDS).
• Utilizes market analysis data to identify new business opportunities.
• Uses CRM for creating, tracking, and monitoring liaison territory referrals and activities.
• Educates the community, referral sources, and physicians on hospital programs and services.
• Conducts routine competitor analysis.
• Responds to and addresses potential admission barriers and follows up on admission variables.
• Works with the Regional Director of Managed Care to identify commercial contracting opportunities.
• Collaborates with the Admissions Liaison to ensure appropriate contract rates are negotiated at admission.
• Maintains and monitors volume, payor, and case growth mix.

Requirements

• Current driver’s license in state employed and acceptable driving record.
• Preferred current CPR certification.
• Required current State Professional license (CRRN preferred).
• Prior Bachelor’s Degree preferred or equivalent job experience.
• Minimum 3-5 years of experience as a liaison or licensed clinician.
• Marketing experience in a healthcare environment preferred.
• Familiarity with acute hospital, rehab hospitals, and local healthcare market.

Qualifications

• Current State Professional license.
• Bachelor's Degree preferred or equivalent job experience.
• Minimum 3-5 years of experience as a liaison or licensed clinician.
• Marketing experience in a healthcare environment preferred.
• Familiarity with acute hospital, rehab hospitals, and local healthcare market.

Skills

• Excellent communication skills.
• Strong organizational and problem-solving abilities.
• Proficiency in CRM systems.
• Ability to build relationships with healthcare professionals and community members.

Benefits

Join a company that is committed to creating a supportive, inclusive, and caring environment where you can thrive. Starting perks and benefits include:

• Affordable medical, dental, and vision plans for both full-time and part-time employees and their families.
• Generous paid time off that accrues over time.
• Opportunities for tuition reimbursement and continuous education.
• Company-matching 401(k) and employee stock purchase plans.
• Flexible spending and health savings accounts.

Pay

Competitive salary based on experience and qualifications.

Schedule

Full-time position with flexible hours to accommodate field-based responsibilities.