Jobs · Business Development

Client Partner - Advertising

PurpleLab · Wayne, PA · 1 wk ago
RemoteRemoteBusiness DevelopmentFull-time

About the role

The Client Partner is responsible for onboarding new customers and building deep relationships with our existing client base. In this role, you will work cross-functionally with clients, sales, and product teams to drive adoption and outcomes that lead to renewals, expansion, and advocacy across your portfolio. You will understand customer outcomes through ongoing collection and analysis of data and feedback, turning this into onboarding and retention strategies while also informing the product roadmap.

Client Partners engage in the pre-sales process, including product demos and trial engagements, and continue post-sale with onboarding, engagement, expansion, and renewal activities.

Responsibilities

  • Leverage PurpleLab’s extensive data set by understanding the pharmaceutical ad-tech ecosystem, including media planning, activation, and measurement from both agency and DSP/platform perspectives.
  • Serve as an adviser to prospective and new customers to ensure successful onboarding, engagement, renewals, and expansion of the client relationship.
  • Represent the voice of the customer to provide input into core product, marketing, and sales processes.
  • Act as the primary contact for onboarding new customers, training platform end users, and providing post go-live support.
  • Collaborate with engineering and development teams to configure the software platform according to customer requirements and troubleshoot technical issues.
  • Advise platforms and agencies on media planning, measurement, data licensing, and AI-driven initiatives.
  • Provide insights to customers to maximize platform value and help grow our customer base.
  • Stay informed about competing products and services.
  • Perform other duties as assigned to support business needs and company objectives.

Requirements

  • Bachelor’s degree in Business, Marketing, Computer Science, or a related field.
  • 5+ years of customer success experience in an agency/media planning setting with a focus on Pharma.
  • Ad-tech experience is required.
  • Experience with SQL or other data analytics tools.
  • Deep experience with onboarding and relationship management in a B2B environment.
  • Demonstrated ability to achieve hands-on results working cross-functionally with sales, marketing, and product teams.
  • Solid writing and presentation skills to translate detailed content into impactful client success documents.

Skills

  • Proactive, collaborative, and customer-focused.
  • Detail-oriented, persistent, and an active listener.
  • Resourceful with strong project management, planning, and organizational skills.
  • Ability to work independently as well as part of a team.

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