Chief Marketing Officer (CMO)
Cella · Port Washington, NY · 1 wk ago
Marketing$250k–$300k/yrFull-time
About the role
You will lead the unified marketing, creative, product, and eCommerce evolution for an industry-leading consumer packaged goods brand. This executive role offers the unique opportunity to build scalable, AI-driven digital infrastructure from the ground up, shaping the next era of growth for a highly visible product portfolio. You will enjoy a dynamic, collaborative environment with a hybrid work structure, allowing you to directly influence global brand strategy while maintaining a balanced, modern lifestyle.
Responsibilities
- Direct full-funnel digital growth strategies across DTC, consumer marketplaces, and social commerce channels to drive measurable revenue.
- Lead and align multidisciplinary marketing, creative, product, and eCommerce teams under a unified, high-visibility strategic vision.
- Build scalable marketing infrastructure by integrating advanced analytics, unified KPI dashboards, and modern AI-enabled workflows.
- Collaborate with global sourcing and product development teams to integrate consumer insights into innovative new product launches.
Qualifications
- 15+ years of progressive marketing leadership experience scaling consumer brands in the beauty, cosmetics, personal care, or CPG sectors.
- Proven expertise in driving digital performance marketing, including paid media, SEO, CRM, and marketplace growth strategies.
- Strong analytical background with a track record of building data-driven measurement frameworks and ROI-based budget allocations.
- Practical experience implementing AI technologies within marketing workflows, content creation, and personalization strategies.
- Bonus Points: Advanced degree in a relevant field or prior experience driving retail marketing strategy with mass or prestige beauty retailers.
Benefits
- medical, prescription, dental, vision, AD&D, and life insurance offerings, short-term disability, and a 401K plan (all benefits are based on eligibility).
Pay
Compensation Range: $250,000 - 300,000 per year
Schedule
Hybrid work structure