Category Marketing Specialist
Horizontal Talent · Minneapolis, MN · 3 wk ago
HybridSales$22–$41/hrContract
Responsibilities
- Collaborate with Brand Management, Creative, Merchandising, and Insights teams to align marketing efforts and propel projects forward.
- Develop and adapt creative briefs based on consumer insights and brand strategies.
- Conduct market research to identify trends and opportunities that enhance brand communication and consumer experience.
- Manage project priorities, budgets, timelines, and risks to ensure successful execution of marketing initiatives.
- Create innovative packaging strategies that are consistent with broader brand themes across various channels.
Skills
- Strong creative brief writing and project planning abilities.
- Strategic thinking with a focus on leveraging consumer insights.
- Excellent communication and collaboration skills to work effectively with diverse teams.
Preferred Skills
- Experience in brand management and consumer market research.
- Proficient in utilizing analytical tools to evaluate marketing performance.
- Ability to adapt to changing priorities and manage multiple projects simultaneously.
Benefits
- Competitive compensation
- Medical, dental, vision, and retirement benefits
Pay
The pay range for this role is $22 - $41 per hour based on qualifications and experience.