Campaign Manager, Programmatic

Zenith is one of Publicis Groupe’s largest media agencies, spanning 95 markets globally with US offices in New York, Burbank, Chicago, Atlanta and Detroit. For more than 30 years, we have been at the forefront of media, helping to evolve and reshape the industry. We are highly regarded as a true agency partner by many high-profile brands for our expertise across numerous categories and a wide range of capabilities that are unparalleled in the industry. Clients hire us for our track record of excellence in strategic planning, investment, and measurement. We also have specialist offerings, including content, commerce, multicultural, and future-proofed data capabilities.

About the role

The Zenith Precision team is passionate about data and advocates for and trains communication planning teams to leverage live data to surface audience insights and uncover new audience segments. This highly focused team is dedicated to leveraging Ad Tech to achieve this goal.

Responsibilities

• Effectively communicate digital strategies and rationale for tactical approaches for each campaign
• Execute, manage, and optimize online media campaigns and programs for agency clients (e.g., auction/exchange-based performance media, audience-based buying, remarketing campaigns) while meeting or surpassing client performance expectations
• Oversight of larger and more strategic accounts and client relationships
• Develop, grow, and maintain relationships with AOD customers through exceptional client service
• Formulate proposals for new client opportunities
• Manage the delivery of creative assets, insertion orders, campaign artifacts, and all relevant campaign documentation in preparation for campaign launch
• Partner with Analytics team on campaign measurement reporting and insights generation
• Provide regular insights to clients detailing performance, campaign optimizations, and new opportunities
• Work with media partners to ensure accurate platform implementation
• Troubleshoot issues on all pre-production and live campaigns
• Oversee campaign QA process
• Provide monthly auditing reports to Agency partners and actualize bill/pay systems when applicable
• Lead and assist in coaching, managing, and educating Campaign Managers and Campaign Specialists, helping to support campaigns
• Attend client meetings, as needed
• Participate in regular knowledge share sessions to share and learn new strategies for optimizing and enhancing campaign performance

Requirements

• Four-year college degree
• Must have 1+ years of experience in bid management, campaign management/optimization, or digital media operations
• Client-facing experience with the ability to identify risks and effectively manage through issues
• Understanding of traditional and interactive media planning elements
• Proficiency in Microsoft Office solutions

Skills

• Strong analytical thinking and mathematical skills
• Excellent communication and writing skills
• Strong project management skills
• Strong desire to contribute to a team

Benefits

• Medical coverage
• Dental and vision
• Disability insurance
• 401K plan
• Parental and family care leave
• Family forming assistance
• Tuition reimbursement
• Flexible time off

Pay

Compensation range: USD $50,065.00 - USD $66,000.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position.