Campaign Coordinator

Location: NYC | Working model: Hybrid

About Goat

Goat is part of WPP Media, the world’s leading media investment company. Since 2015, we’ve been pioneers in influencer marketing, helping brands leverage the power of social media to achieve real, measurable results. Today, we’re the global leader in the space, delivering award-winning campaigns across 70+ countries. As part of our team, you’ll collaborate with 500+ social natives worldwide, driving cutting-edge influencer campaigns for some of the most exciting brands. We treat influencer marketing as a full-funnel channel, supported by data, strategy, creativity, paid media, and best-in-class measurement. Our data-driven approach is built on insights from tracking over 100,000 influencers and campaign performance. We combine this with expert relationship management, social-first creative strategy, paid media, and advanced tracking, measurement, and optimization to deliver results that matter.

Responsibilities

• Be responsible for the day-to-day management of various influencer and social marketing campaigns.
• Work on proposals for prospective clients by identifying the correct mechanic, influencers, and creative for each brand and their target audience.
• Attend pitches for prospective clients and assist the Account Manager in client phone calls.
• Take responsibility for ensuring numerous KPIs are hit and campaigns are delivered.
• Oversee and manage large budgets on multiple influencer campaigns.
• Report on campaigns and liaise with account managers to ensure the client is happy with the results.

Requirements

• Minimum of 1 year of relevant experience planning and executing influencer campaigns.
• Demonstrable experience delegating and prioritizing an ever-changing workload.
• Competent writing and communication skills.
• Able to work effectively and calmly under pressure.
• Understand influencer marketing and social metrics (Impressions / Reach / Engagements).

Pay

$35,000 - $75,000

Benefits

• Regular social events and clubs.
• $600 WorkWell benefit.
• Top-of-the-line MacBook.
• Hybrid working and flexible hours.
• Medical, dental, and vision coverage, plus 401k with company match.
• 15 days PTO to start, with additional days for floating holidays, summer Fridays, and sick days.
• Real opportunities for growth across the campaigns team.