Campaign Coordinator

Campaign Coordination

Lead SCM Virtual Event Series:

• Manage speakers and virtual event execution
• Align with sales and regional marketing teams
• Conduct internal and external planning meetings
• Confirm virtual platform details (coordinated by primary event owner)
• Create sales-forwardable invites and newsletter content
• Post-event follow-up email and reporting
• Coverage of onsite add-ons: virtual signage (graphics), virtual giveaways, virtual catering
• Coordinate and ensure lead follow-up

Event Execution

Support SAP-hosted and Third Party Event Execution Activities:

• Conduct external and internal planning meetings
• Secure speakers, partner sponsors, and organize executive panel guests
• Maintain an event overview deck
• Request POs and manage partner contracts
• Handle MSRC (data entry) segmentation requests, invite creation, and blast
• Newsletter, flash submission, and social content registration reporting updates to stakeholders

Communications

Create and disseminate internal communications related to events and campaigns:

• Ensure timely and clear communication to all relevant internal stakeholders
• Manage internal newsletters and updates on event progress and outcomes
• Collaborate and communicate regularly with various groups including:
• Marketing colleagues (e.g., Portfolio Marketing Unit (MU) Specialists, Product Marketing, Audience Marketing, SAP Digital Media and Social leads)
• Vendors (e.g., online media vendors, tele vendors, virtual event platform vendors)
• Partners, America's SAP Users' Group (ASUG)
• Sales / Center Of Excellence (COE) stakeholders
• SAP executives across the business

Qualifications

Minimum of a Bachelor's degree in field marketing experience preferred

Cloud software marketing experience preferred

Executive communication skills and presence and excellence stakeholder management skills

Ability to collaborate across large organizational matrix to accomplish specific objectives

Hands-on, hard-working, and motivated by a collaborative, fast-paced results driven environment

Master in proactively managing multiple projects at one time with tight deadlines