Business Marketing Manager, OneSpace (Office: Cambridge, MA)
About the role
The Business Marketing Manager, OneSpace, is responsible for shaping the go-to-market strategy and execution for the OneSpace digital platform, a suite of advanced analytics, predictive insights, remote device management, and operational optimization tools. The role involves developing comprehensive go-to-market strategies, defining persona-based customer value propositions, and driving awareness, adoption, and expansion across hospitals, health systems, and clinical settings.
Responsibilities
- Develop and execute comprehensive go-to-market strategies and multi-channel campaigns for the OneSpace platform.
- Position the platform as a must-have solution that improves uptime, utilization, and data-driven decision-making.
- Build and optimize the customer engagement journey and digital marketing programs targeted at HTM, IT, C-suite, and operational stakeholders.
- Support pre- and post-sales customer engagements and create enablement tools, playbooks, case studies, and roadmap-informed feedback loops.
- Track and report key marketing metrics, collaborate cross-functionally on performance and compliance, and provide North America market input to global strategy.
Requirements
- Bachelor's Degree in Marketing Business, or equivalent field; MBA preferred.
- 5+ years of experience in a high technology / healthcare environment.
- Proven experience launching and scaling digital/SaaS platforms.
- Strong knowledge of U.S. healthcare buyer journeys, stakeholder mapping, value-based selling, sales channel development, and customer-facing presentation skills.
- Results-driven, self-starting leader with strong project management, analytical/problem-solving skills, creativity to overcome roadblocks, and the ability to set priorities and deliver on time and on budget.
- Excellent communicator and collaborator—skilled in marketing automation and CRM (Salesforce), global team facilitation, C-suite and practitioner engagement, and building effective cross-location relationships.
Qualifications
- Physical, cognitive, and environmental job requirements can be performed with or without reasonable accommodation.
Skills
- Marketing Strategy Development
- Campaign Execution
- Customer Engagement
- Analytics and Data Analysis
- Collaboration and Teamwork
- Project Management
Benefits
Philips offers a competitive compensation package, including a base salary range of $109,200 to $174,720, an annual incentive bonus, sales commission, long-term incentives, and a comprehensive benefits program. This includes a generous PTO, 401k (up to 7% match), HSA (with company contribution), stock purchase plan, education reimbursement, and much more.
Pay
The actual base pay offered may vary within the posted ranges depending on multiple factors including job-related knowledge/skills, experience, business needs, geographical location, and internal equity.
Schedule
This is an office-based role requiring full-time presence in the company's facilities. Field roles are most effectively done outside of the company’s main facilities, generally at the customers' or suppliers' locations.
Philips
We are a health technology company dedicated to improving healthcare for everyone. Our mission is to build a better world through innovation, and we strive to make a positive impact on the lives of our employees and the communities we serve.
Philips Transparency Details
For this position in Cambridge, MA, the pay range is $109,200 to $174,720. Additional details about our benefits can be found here.
Application Instructions
Interested candidates are encouraged to apply as soon as possible to ensure consideration. Philips is an Equal Employment and Opportunity Employer including Disability/Vets and maintains a drug-free workplace.