BUSINESS DEVELOPMENT SALES LEAD- DATA CENTER

About the role

The Business Development Lead – Data Center Projects role is aimed at someone with experience in business development, technical sales, key account management, project sales, industrial automation, infrastructure, construction, engineering services, OEM sales, or complex B2B solutions. This role is ideal for someone ready to help expand Yokogawa's presence in the data center sector.

Responsibilities

• Identify and develop new business opportunities within the data center and mission-critical infrastructure market.
• Build relationships with key stakeholders, including data center operators, EPC firms, general contractors, integrators, OEM partners, procurement teams, engineers, and decision-makers.
• Develop and execute account and market development plans to grow revenue, increase visibility, and strengthen market position.
• Generate and qualify leads through networking, industry events, referrals, research, outbound outreach, and collaboration with internal and external sales channels.
• Partner with the existing representative channel to support opportunity development, customer engagement, and sales execution as needed.
• Serve as a liaison between customers and internal teams to support smooth project execution, responsiveness, and customer satisfaction.

Requirements

• Commercial drive with the ability to identify opportunities, build relationships, and move prospects through the sales process.
• Technical curiosity and the ability to learn complex industrial products, applications, and customer requirements.
• Customer-focused mindset with the ability to understand business needs, technical challenges, and project drivers.
• Strong communication and presentation skills, including comfort engaging both technical and non-technical stakeholders.
• Relationship-building ability with customers, channel partners, internal teams, and external stakeholders.
• Problem-solving and negotiation skills with a practical, solutions-oriented approach.
• Strong organizational skills with the ability to manage multiple opportunities, priorities, and deadlines.
• Self-starter mentality with the confidence to pursue new markets, ask thoughtful questions, and drive progress.

Qualifications

• 5+ years of experience in business development, technical sales, project sales, key account management, channel sales, or strategic account development.
• Experience selling or supporting complex B2B products, technical solutions, industrial products, infrastructure solutions, engineered systems, automation, electrical/mechanical systems, or manufacturing-related solutions.
• Proven ability to develop customer relationships and support revenue growth.
• Ability to understand technical products and communicate value to both technical and business stakeholders.
• Experience working with cross-functional teams such as sales, engineering, product, marketing, operations, or leadership.
• Strong communication, presentation, negotiation, and problem-solving skills.
• Proficiency with CRM systems, Microsoft Office, and sales-related tools.
• Bachelor’s degree or equivalent relevant experience.

Preferred Qualifications

• Experience in the data center, mission-critical infrastructure, industrial automation, process instrumentation, electrical infrastructure, mechanical systems, construction, engineering, or EPC markets.
• Familiarity with flow, pressure, temperature, analytical, or control instrumentation.
• Experience working with or selling to data center operators, EPC firms, contractors, integrators, OEMs, engineering firms, or industrial manufacturers.
• Prior experience developing new markets, launching new business initiatives, or expanding into strategic verticals.
• Experience working with a representative, distributor, integrator, or channel sales model.
• Channel or rep sales professional familiar with project-based selling.
• Candidate from industrial automation, electrical infrastructure, mechanical systems, construction, EPC, OEM, manufacturing, or engineered solutions who can learn the data center market quickly.