Business Development Representative, NY (Software Startup)

About the role

This role is a career accelerator within Opply, a modernizing platform for scaling food and consumer goods brands. You'll create new business opportunities, own the top of the funnel, and grow a network in your city.

Responsibilities

• Pipeline Generation: Prospect and engage USA brands through traditional outbound sales methods, attend nationwide industry events, and grow a network in your city.
• Book Meetings: Book meetings with founders and operators at scaling food and consumer goods companies.
• Discovery and Qualification: Run discovery-style calls focused on operational pain, cashflow pressure, and supply chain challenges. Qualify opportunities with precision: budget, authority, need, and timeline. Set up high-quality handoffs to Account Executives with clear context and next steps.
• Market Intelligence: Keep the CRM clean, accurate, and actionable (your pipeline is your reputation). Share insights from the market with Growth, Marketing, and Product to sharpen targeting and messaging. Represent Opply professionally at industry events and in the broader market.

Requirements

• Outbound-driven: Create your own pipeline. Don't wait for leads to come to you.
• A confident communicator: Clear, concise, and human. Sound like a peer, not a telemarketer.
• Naturally consultative: Ask smart questions, listen properly, and understand the buyer's world before pitching solutions.
• Commercially sharp: Speak credibly about value, outcomes, and what matters to scaling businesses.
• Resilient and consistent: Rejection doesn't slow you down. Relentless in execution.
• High ownership: Take initiative, solve problems, and make things happen, even with ambiguity.

Qualifications

• 1-5 years experience in high outbound Sales in a Business Development role. Track record of hitting or exceeding targets (consistent performance, not one-off wins).
• B2B sales experience targeting SMB customers. Early stage startup experience / You’ve started a business or similar yourself.
• Experience or interest in the food/consumer goods industry with brands and suppliers preferred.
• Experience or interest in selling software / technology.

Skills

• Outbound excellence: Multi-channel prospecting done right (phone, LinkedIn, email, events).
• Modern discovery: Combine qualitative insight with quantitative value logic to uncover real urgency.
• Commercial fluency: Speak credibly about cashflow, operational efficiency, and growth readiness.
• Market expertise: Deep understanding of the scaling F&B world (supply chain challenges, margin pressure, and what operators actually care about).
• Unshakeable confidence: Built through repetition, feedback, and high standards.

Benefits

• Competitive base salary ($65,000 - $70,000) + uncapped OTE (Year 1 OTE $30,000)
• 33 days holiday inc Public holidays
• Flexible hybrid working (balance autonomy with collaboration)
• Regular team socials and global offsites to connect, collaborate, and celebrate
• Health Insurance
• Pension scheme

Pay

$65,000 - $70,000 base + uncapped OTE (Year 1 OTE $30,000)

Schedule

Hybrid 3-5 days per week in office