Business Development Representative I-III

About the role

Hyster-Yale Materials Handling, Inc, a world-class manufacturer of industrial lift trucks, has an outstanding opportunity for an exceptional and talented Business Development Representative I-III based at our Greenville, NC location.

Responsibilities

• Identify, research, and engage prospective customers through phone, email, social media, and other outreach methods to generate qualified sales opportunities and build a healthy pipeline.
• Qualify leads by understanding customer needs, business goals, and potential fit, then coordinate a seamless handoff of sales-ready opportunities to the sales team.
• Execute targeted business development and marketing campaigns in partnership with sales, marketing, and business development teams to increase customer engagement and demand generation.
• Maintain accurate customer and prospect information in CRM systems, track activity, and leverage data and market insights to prioritize outreach efforts and identify new opportunities.
• Level II & III: Analyze target accounts and market segments to develop strategic prospecting plans and maximize opportunity generation.
• Level III: Provide guidance, mentorship, and best-practice sharing to support the development of less experienced team members.

Qualifications

Level I:

• Bachelor's degree with 0-1 years of experience in customer relationship management, sales, marketing, or a related field
• Associate degree with 1-3 years of relevant experience
• 4 or more years of relevant experience in lieu of a degree

Level II:

• Bachelor's degree with 1-3 years of experience in customer relationship management, sales, marketing, or a related field
• Associate degree with 3-5 years of relevant experience
• 5 or more years of relevant experience in lieu of a degree

Level III:

• Bachelor's degree with 2-5 years of experience in customer relationship management, sales, marketing, or a related field
• Associate degree with 5 or more years of relevant experience
• 7 or more years of relevant experience in lieu of a degree

Skills

• Proficiency with Microsoft Office applications and customer relationship management (CRM) systems.
• Ability to analyze sales, customer, and market data to identify opportunities and prioritize outreach efforts.
• Strong verbal and written communication skills, with the ability to effectively engage prospective customers and internal stakeholders.
• Excellent organizational, time management, and problem-solving skills, with the ability to manage multiple priorities in a fast-paced environment.
• Strong relationship-building and prospecting skills, with the ability to establish credibility, foster customer connections, and generate qualified business opportunities.
• Level III: Advanced proficiency with Salesforce and/or sales engagement platforms, with the ability to coach and mentor less experienced team members.

About the company

Hyster-Yale Materials Handling, Inc., designs, engineers, manufactures, sells and services a comprehensive line of lift trucks, aftermarket parts and technology and energy solutions that are transforming the way the world moves materials from Port to Home. As a global leader in the materials handling industry, Hyster-Yale Materials Handling, Inc, has been building relationships with our customers, suppliers, dealers and employees for over 100 years.

Benefits

• Competitive pay
• Tuition reimbursement
• Supportive work environment
• Hybrid work option
• Opportunities for growth and development
• Paid time off
• Medical, dental, vision, and life insurance
• Employer-sponsored profit sharing and 401(k)

Pay & Schedule

Full-time, permanent position requiring 40 work hours per week with 1-10% travel.

Primary location: Hyster-Yale US Headquarters, 1400 Sullivan Drive, Greenville, NC 27834.