Business Development Manager-Automotive Aftermarket (Wheels & Tires)

Established in 1969, The Wheel Group (TWG) is a premier manufacturer and distributor of automotive wheels, tires, and vehicle accessories. Headquartered in Ontario, CA, our distribution spans 20 North American centers in major U.S. and Canadian cities with a global reach exceeding 40 countries. We strive to bring the latest, most innovative, and exciting products to the market that meet the high standards expected by our customers and dealers. Our portfolio includes nine wheel brands, four wheel accessory brands, two vehicle accessory brands, and one specialty off-road tire brand.

About the Role

We are seeking a Business Development Manager to drive revenue growth by expanding TWG's presence within assigned accounts and geographic territories. This performance-driven outside sales role is responsible for growing existing customer relationships, acquiring new business, and increasing brand penetration across the TWG portfolio. You will build trusted customer relationships, identify new opportunities, and consistently drive business growth through a proactive, field-first sales approach.

Responsibilities

• Grow and develop the assigned book of business and geographic territory through existing customer expansion and new customer acquisition.
• Build and leverage customer relationships to drive immediate and long-term revenue growth.
• Drive consistent revenue through proactive selling, field engagement, and opportunity conversion.
• Increase wallet share, brand penetration, category expansion, new product adoption, and SKU penetration within existing accounts.
• Prospect, develop, and convert new dealer relationships and accounts within the assigned territory.
• Conduct customer business reviews, product and program presentations, new product introductions, and prospect meetings.
• Develop and deliver professional customer presentations and proposals tailored to individual customer needs.
• Present New Product Development launches, secure product placement, and drive adoption within key accounts.
• Identify growth opportunities and develop strategic plans for key accounts and major prospects.
• Participate in territory planning, business reviews, and strategy sessions with sales leadership.
• Maintain current knowledge of the Company's product portfolio, pricing, programs, and required product training.
• Collaborate with Sales Account Managers and cross-functional internal teams to deliver an exceptional customer experience.
• Represent TWG at trade shows, customer events, regional sales meetings, dealer open houses, and promotional events.

Requirements

• Proven experience in outside sales, business development, or territory management within the automotive aftermarket.
• Demonstrated success growing existing customer accounts and acquiring new business.
• Experience building and maintaining strong customer relationships.
• Experience presenting products, programs, and business solutions to customers.
• Experience developing strategic account and territory growth plans.

Skills

• Strong relationship-building and consultative selling skills.
• Excellent communication, presentation, and negotiation skills.
• Strong organizational and time management skills with the ability to manage multiple priorities.
• Ability to identify growth opportunities and drive revenue within an assigned territory.
• Ability to work independently while collaborating effectively with internal teams.
• CRM discipline with the ability to maintain accurate customer and opportunity records.
• Proficiency in Microsoft Office, including Excel and PowerPoint.

Qualifications

Bachelor's degree in Business, Marketing, or a related field preferred; equivalent professional experience considered.

Travel

Ability and willingness to travel throughout the assigned territory, including overnight travel as needed.

Pay

• Competitive base salary plus uncapped commission
• Performance-based incentive compensation

Benefits

• Comprehensive benefits package including medical, dental, and vision coverage
• 401(k) with company match
• Paid time off and company holidays

2 openings available.