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Jobs · Marketing · Indiana

Brand Experience Director

United Way · Evansville, IN · Yesterday
Marketing$62k/yrFull-time

About the role

United Way of Southwestern Indiana (UWSWI) is seeking a Brand Experience Director to lead the organization's brand presence and donor communication efforts. The ideal candidate will be a strategic storyteller capable of connecting community challenges with solutions.

Responsibilities

  • Develop and execute a unified marketing and communications plan

  • Create and manage all organizational content including promotions, impact stories, and campaign assets

  • Manage media relations

  • Serve as liaison for the Marketing Committee

  • Manage the marketing budget

  • Act as a strategic thought partner on the UWSWI Leadership Team

  • Work alongside Development to build donor journeys that grow revenue

  • Partner with staff and Board members to make them confident brand ambassadors

  • Bring a data-informed lens to everything you create

Core Competencies

  • Mission driven

  • Brand steward

  • Results oriented

  • Strategic focus

  • Adaptability

  • Engaging communicator

Required Qualifications, Skills & Abilities

  • Bachelor’s degree in marketing, communications, public relations, or a related field; 3–5 years of experience

  • Nonprofit experience strongly preferred

  • Experience designing or executing donor or customer communication journeys

  • Proven track record of contributing to fundraising or sales outcomes

  • Advanced project management skills

  • Superior writing and editing skills

  • Proficiency in relevant platforms

  • Exceptional presentation skills

  • Pioneering self-starter and collaborative team player

  • Work effectively under pressure and adapt quickly to shifting priorities

Physical Requirements

  • Ability to lift up to 30 pounds

  • Ability to drive for work purposes and attend community events

  • Ability to perform standard office and computer tasks

Salary & Benefits

  • Salary commensurate with experience

  • Employer-subsidized health insurance for employee

  • Group life insurance and long-term disability

  • Generous sick time, vacation time, and 13 paid holidays

  • Retail plan with generous employer match

Our Commitment to Inclusion

UWSWI is an equal opportunity employer committed to fostering a diverse, inclusive, and equitable environment.

How To Apply

Submit your resume, cover letter, and 3 work samples to: hr@unitedwayswi.org. Applications accepted until the position is filled.

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