Brand Designer
About Helios
Helios is a human enhancement company pioneering personalized health profiling from home. Founded by three Harvard Medical School physician-scientists, Helios aims to transform healthcare by enabling early, clear understanding of health through advanced diagnostic technologies.
Role Overview
You will be one of the first hires, shaping the brand and user experience for Helios and its consumer brand, Roon. This role combines brand strategy, web and mobile app design, report creation, and physical product design, requiring a deep understanding of consumer behavior and design processes.
Responsibilities
Define and document the brand system, including typography, color, layout, motion, voice, and photography.
Create and optimize marketing sites and landing pages to drive conversions.
Design and implement web and mobile apps for membership, onboarding, results day, and daily tracking.
Create and design the report, ensuring it is legible, honest about uncertainty, and visually appealing.
Art-direct the physical brand, including test kits, packaging, and counter displays.
Ship high-quality, functional designs rather than mockups.
Create marketing creative for Helios and Roon, including static and video ads.
Requirements
Consumer work you can point to that real customers used and bought from.
Visual craft at the level where typography, color, and spacing decisions all have reasons you can articulate.
Evidence your design moves numbers, whether that is conversion on a landing page or retention in an app.
Real product design depth, meaning flows, states, and information hierarchy, beyond brand surfaces.
A making process fast enough to produce working websites and app demos on your own.
Enough front-end ability to ship a page yourself, in whatever tool you prefer.
The pace to carry a startup's entire design load alone, and the judgment to pick what matters this week.
Self-direction from a vague brief to a finished, shipped thing.
Energized by ambiguity rather than slowed by it, comfortable defining what good looks like before anyone else has.
Comfortable making performance creative, static and video, and iterating on it every week against real numbers.
A degree in design, HCI, fine arts, or a related field, or equivalent skill you taught yourself.
Nice to Have
Health, science, or another trust-sensitive category in your portfolio.
Motion design, 3D, or photography art direction.
Packaging or physical product work.
Performance creative experience for DTC brands.
Who Thrives Here
The designers who thrive in this role treat taste as a responsibility, measure their work, and are energized by the challenge of creating something generational with little oversight. They are comfortable making decisions based on evidence and are willing to push boundaries to achieve excellence.
Why This Role
This role offers the unique opportunity to shape the identity of a company aiming to be generational. The successful candidate will have the freedom to create a brand that resonates with consumers and contributes to the success of a groundbreaking technology.
Details
Commitment: Full-time
Location: Boston preferred. Remote for the right person.
Compensation: Competitive salary plus meaningful equity.