Beverage Promo and Sampling Rep - Multiple Locations - Outlaw Light

About the role

The Beverage Promo and Sampling Rep will be the face of Outlaw Light at retail and on-premise accounts across the country. This position is responsible for executing in-store and on-premise sampling events, driving trial and awareness of Outlaw Light among new and existing consumers.

Job Responsibilities / Main Functions

• Executing planned sampling events at retail, grocery, and on-premise accounts
• Engaging consumers in a knowledgeable, enthusiastic, and brand-appropriate manner
• Maintaining proper product handling, temperature control, and presentation standards throughout events
• Tracking and reporting consumer feedback, product movement, and event outcomes via designated reporting tools
• Coordinating with distributor partners and store/venue management to confirm event logistics
• Adhering to all state and local alcohol sampling regulations and retailer compliance requirements
• Replenishing product and branded collateral as needed during events
• Completing all required recordkeeping accurately and in a timely manner
• Maintaining a clean, organized, and professional sampling station at all times
• Representing Outlaw Light Beer brand standards with professionalism and pride
• Staying informed on product portfolio, brand story, and competitive landscape
• Communicating proactively with the Division Market Lead regarding scheduling, account feedback, and competitive activity
• Adhering to all safety regulations at all times
• Other tasks as assigned

Core Competencies

• Consumer Engagement
• Continuous Improvement and Learning
• Problem Solving
• Attention to Detail
• Teamwork
• Communication
• Multitasking
• Workload & Time Management
• Passion for Beer

Required Knowledge, Skills, And Abilities

• High School Diploma or equivalent
• 21 years of age or older
• Minimum 1 year of experience in beverage sampling, brand ambassador, retail demonstration, or related consumer-facing role
• Working knowledge of beer and/or the beverage alcohol industry preferred
• Familiarity with state and local alcohol sampling laws and compliance requirements preferred
• Strong interpersonal and public communication skills in English, both verbal and written
• Basic computer skills including email, Google Docs, and mobile reporting apps
• Working knowledge of detailed event protocols and brand standards with a high level of consistency
• Good organizational skills and the ability to manage event logistics independently
• Flexibility to work evenings, weekends, and holidays as event schedules require
• Reliable transportation to and from event locations
• Committed to workplace safety and responsible alcohol service practices
• Positive, consumer-first attitude and a genuine passion for beer