BDR Enablement Specialist - Hybrid 3x/Week DFW
Birdeye · Dallas, TX · 1 wk ago
Business DevelopmentFull-time
About the role
Birdeye is the leading agentic marketing platform for multi-location brands. Companies like H&R Block, Aspen Dental, and Caesars Entertainment use Birdeye to manage marketing across thousands of locations.
Role Overview
As BDR Enablement Manager, you will own the full enablement lifecycle for our 50+ BDR organization. You will design modern, high-impact training programs, create and continuously refresh practical playbooks (including 10-K research-based prospecting), lead and host our flagship Flight School onboarding program, and deliver ongoing coaching and skill development that accelerates ramp time, improves meeting quality, and drives consistent pipeline contribution.
Key Responsibilities
- Develop & Refresh Sales Playbooks
- Build, iterate, and maintain high-adoption BDR playbooks covering 10-K-driven prospecting, personalized multi-channel cadences (email, LinkedIn, phone), objection handling, multi-threading, qualification frameworks, and value-based selling tailored to reputation management, customer experience, and marketing leaders.
- Own & Host Flight School Onboarding
- Design, lead, and continuously improve our immersive Flight School program — a structured 4–8 week onboarding experience for all new BDR hires. Deliver live training, role-plays, shadowing, certification milestones, and real prospecting assignments to ensure new reps ramp to full productivity quickly.
- Create & Execute Ongoing Training & Development
- Create and execute a year-round training calendar with monthly and quarterly sessions on advanced topics such as AI-assisted prospecting, conversation intelligence, modern social selling, handling reputation-risk conversations, and leveraging Birdeye tools in outreach. Incorporate micro-learning, gamification, and just-in-time modules.
- Provide Hands-On Coaching & Performance Support
- Conduct 1:1 and small-group coaching sessions, call reviews, and skill assessments using conversation intelligence platforms. Deliver data-driven feedback, create targeted improvement plans, and help underperformers accelerate while enabling top performers to scale their impact.
- Measure & Optimize Enablement Impact
- Track key enablement metrics including ramp time, meeting booking rates, activity-to-opportunity conversion, retention, and overall pipeline contribution. Run regular feedback surveys and deliver quarterly reports to the Senior Director of BDR and sales leadership demonstrating clear ROI.
- Collaborate Cross-Functionally
- Partner closely with the Senior Director of BDR, Sales Leadership, Marketing, Product Marketing, RevOps, and Customer Success to ensure all enablement content stays current with product updates, competitive intelligence, and market dynamics.
What We’re Looking For (Modern 2026 Enablement Experience)
- 4+ years of experience in sales enablement, BDR/SDR leadership, or high-performing outbound sales roles in SaaS/tech.
- Proven success designing and scaling onboarding programs (Flight School or equivalent) and significantly reducing ramp time for large BDR teams (30+ reps).
- Strong track record creating practical, high-adoption playbooks and training content that drive measurable results.
- Hands-on experience with modern sales tech stack: Gong/Chorus (conversation intelligence), Outreach/Salesloft/Apollo (sequencing), LinkedIn Sales Navigator, Salesforce, and AI-powered enablement/coaching tools.
- Familiarity with AI-driven enablement practices — including AI role-play simulators, personalized learning paths, and using conversation data for targeted feedback and coaching.
- Excellent facilitation and presentation skills — confident leading engaging in-person and virtual training sessions and workshops for 50+ reps.
- Data-driven mindset with the ability to translate performance insights into actionable training programs.
- Coaching-oriented leadership style and genuine passion for developing sales talent.
Preferred Qualifications
- Experience in marketing tech, reputation management, or customer experience SaaS (strong plus).
- Background building AI-augmented enablement programs.
- Bachelor’s degree or equivalent practical experience.
What Success Looks Like in 90 Days
- Core BDR playbooks refreshed and actively adopted by the team.
- Next Flight School cohort successfully delivered with strong feedback and measurable ramp metrics.
- Monthly training cadence established with high participation and positive scores.
- Initial coaching framework running and early performance insights shared with the Senior Director of BDR.
Schedule & Perks
- Onsite Requirement: Tuesday, Wednesday, and Thursday in our Dallas, Texas office (with flexibility for remote work on Monday and Friday).
- Competitive base salary + bonus, equity, comprehensive benefits, and professional development budget.
- Opportunity to shape enablement strategy at a fast-growing AI company reporting directly to the Senior Director of BDR.
Why You’ll Join Us
- We innovate and strive to be the #1 product in our category, delivering meaningful results for ourselves and our customers.
- We have a tight-knit community that supports your success and celebrates your wins!
- We celebrate diversity and inclusion, actively seek different perspectives, and encourage authenticity.
Benefits
- 100% Employer-paid benefit plans available for employees with multiple health plan options (HSA, PPO)
- Flexible PTO
- 401(k) with company match
- Flexible work from home options available
- Maternity & Paternity Leave
- Employee Resource Groups - network with like-minded "Birds"
- Abundant opportunities that come with a dynamic and fast-growing organization!