Asst Hospitality Manager - Luxury Experiences, Sterling Vineyards

About Sterling Vineyards

Internationally known, Sterling Vineyards is one of the most visited wineries in Napa Valley. Modeled after a Greek monastery, the winery sits 300 feet above the valley floor where visitors take an aerial tram to access the top-quality Bordeaux varietals and majestic 360-degree views of Napa Valley.

About the Role

As the Luxury Experiences Hospitality Manager at our Hilltop Tasting Room, you will lead a high-performing hospitality team delivering elevated guest experiences in one of Sterling's most distinctive settings. This role oversees premium food and wine experiences, ensuring exceptional service, compelling storytelling, and luxury hospitality standards. You will coach and develop Hospitality Associates to deliver personalized service while achieving direct-to-consumer sales goals. As a frontline leader, you will oversee service execution, team performance, and daily operations, creating memorable guest experiences that strengthen Sterling's reputation as a premier Napa Valley destination.

Responsibilities

• Lead, coach, and motivate a team of ~20 Hospitality Sales Associates to achieve DTC revenue, wine club conversion, data capture, and AOV goals.
• Maintain cost controls, inventory, and sales incentives.
• Uphold guest service standards; engage with guests and resolve concerns.
• Oversee premium experiences, including food and wine pairings and elevated service training.
• Partner with Marketing, Operations, Retail, and Culinary teams on programming and guest experiences.
• Recruit, train, schedule, mentor and evaluate team members.
• Manage daily operations including opening/closing procedures, cash handling, POS support, and compliance requirements.
• Support local hospitality partnerships, special events, and wine club engagement.

Qualifications

• You thrive in a fast-paced hospitality environment and enjoy leading sales-focused teams.
• You bring 4+ years of DTC wine sales or guest service experience with a track record of achieving goals.
• You have experience leading teams of 15+ and developing high-performing employees.
• You possess strong wine knowledge and can confidently educate guests.
• You are organized, self-motivated, and comfortable managing daily operations.
• You communicate effectively and are proficient with MS Office, POS, and reservation systems.
• You are available to work weekends and holidays and represent the brand professionally.
• You can lift 40 lbs., are at least 21 years of age, and can travel occasionally.

Benefits

• Paid Time Off: Competitive vacation, sick leave, and 12 paid holidays. Plus, a "TWE4ME Day" – a day to spend however you choose!
• Paid Parental & Caregiver Leave: Generous time off for life's big moments.
• Volunteer Days: Get paid to give back—2 full days each year!
• Flexible Work Options: Find your flex—hybrid and custom schedules available for certain roles.
• Wellbeing First: Medical, dental, vision, free mental health support, and an award-winning wellness program.
• 401(k) with Company Match: 100% vested from day one. Regular Full and Part-Time employees are eligible after 60 days of employment.
• Wine Perks & Discounts: Enjoy exclusive employee pricing on the world's best wines, plus receive a generous product allowance.
• Recognition & Rewards: Celebrate wins and earn fun rewards.

Pay

The base pay range offered for this position is $69,000 to $80,500 per year. The actual compensation offered will depend upon numerous job-related factors, including but not limited to candidate qualifications, skills, experience, education, location, and alignment with market data.