Associate RCC Marketing Promotions Director

About the role

The Associate RCC Marketing Promotions Director is responsible for developing and leading RCC promotional efforts to craft and execute tactics in support of brand strategy.

Responsibilities

• Support the development of US marketing tactical plans for existing and potential new indications of Cabozantinib in RCC cancers
• Ensure successful execution of compelling promotional tactics for US HCPs across personal and non-personal channels
• Consult with Ex-US & US partner organizations to review & align on promotional message execution as appropriate
• Align messaging platform and tactical rollout with brand objectives and strategies
• Ensure key brand messages and materials are effectively communicated at sales meetings
• Manage the promotions budget, establish goals and metrics, and measure performance
• Collaborate effectively with cross-functional partners, including field sales, sales training, market planning, and regulatory/compliance
• Collaborate with the Payer Sales Team to develop promotional materials targeting the managed care audience
• Manage key vendor relationships, including the promotional agency of record
• Foster trust and a strong culture across the broader marketing and sales teams and with partners throughout the organization
• Ensure compliance with all laws, regulations, and policies that govern Exelixis conduct

Requirements

Education: Master’s degree in related discipline and 13 years of related experience; or BS/BA degree in related discipline and at least 11 years of related experience; or Equivalent combination of education and experience

Experience: Experience in product marketing, field sales, or market research/analysis in the pharmaceutical or biotech industries

Patient Marketing, advocacy relations, public relations, digital marketing and sales experiences are a plus

Oncology experience is strongly preferred

Qualifications

Effective prioritization of activities

Ability to effectively collaborate with multiple organizational stakeholders

Talent for blending innovation with pragmatic execution

Skills to network internally and externally

Ability to draw insight from market research, the sales force, and other sources to optimize messaging, tactical plans, and promotional activities

Demonstrated strategic thinking, initiative and creativity

Proven track record for consistently meeting or exceeding financial and/or other quantitative targets, as well as qualitative goals

Strong presentation, verbal and written communication skills

Skills

Understanding of FDA Regulations of pharmaceutical drug promotions and experience with Legal, Medical and Regulatory review processes

Benefits

Base pay range: $178,500 - $252,500 annually

Comprehensive employee benefits package, including a 401k plan with generous company contributions, group medical, dental and vision coverage, life and disability insurance, and flexible spending accounts

Discretionary annual bonus program or sales-based incentive plan for field sales staff

Opportunity to purchase company stock

Long-term incentives

Accrued vacation days: 15 in the first year

Paid holidays: 17 including a company-wide winter shutdown in December

Sick days: up to 10 throughout the calendar year