Associate Marketing Director
Team Leadership & Operations
Manage day-to-day workflow, priorities, and deadlines of the content team to ensure consistent, high-quality content.
Assign and oversee content projects across team members, providing clear direction, feedback, and editorial guidance.
Monitor team capacity and proactively address resource needs or workflow bottlenecks.
Support onboarding, training, and ongoing development of content team members.
Provide final review and approval for day-to-day content deliverables, escalating strategic decisions as needed.
Content Strategy & Quality
Maintain and enforce editorial standards, brand voice, and content quality across all channels.
Oversee editorial calendars and content schedules, ensuring alignment with campaign timelines and business priorities.
Contribute to the development and evolution of content strategy, including messaging frameworks, audience targeting, and channel optimization.
Monitor and analyze content across formats, using data-driven insights to refine strategy and improve outcomes.
Write, edit, and optimize content across formats, including websites, landing pages, blogs, email campaigns, digital ads, print collateral, and partner materials.
Cross-Functional Collaboration
Serve as the liaison between the content team and internal stakeholders, including Digital Marketing, Marketing Automation, and Program Management.
Partner with subject matter experts, designers, and program teams to ensure content accuracy and alignment with products and value propositions.
Ensure content deliverables support integrated campaign execution and delivered on time and to specification.
Represent the content function in cross-departmental meetings, provide updates on priorities, timelines, and team capacity.
Core Competencies
- Ability to Analyze and Solve Problems
- Attention to Detail
- Communication Skills
- Timely Task Completion
- Team Collaboration
- Client Focus
- Dependability
- Creative Thinking
- Organizational Skills
- Adaptability
Experience and Education
- 5–8 years of experience in content marketing, marketing communications, or a related field
- At least 2 years in a supervisory or team lead role
- Demonstrated experience managing or mentoring a content team, including workload distribution, feedback, and professional development
- Strong writing and editorial skills, with the ability to review and elevate content across formats and channels
- Bachelor’s degree in Marketing, Communications, Business, or a related field required, advanced degree preferred
- Experience in B2B, service-based, or regulated industries preferred; Property & Casualty experience is a plus
- Proven ability to manage multiple projects and competing priorities while supporting a high-output team
Licensing and Credentials
- Property & Casualty license preferred, or willingness to obtain within a designated timeframe with company support
- Completion of relevant training or coursework as determined by the company upon hire
Systems
- Experience with content management systems (CMS)
- SEO tools
- Content analytics platforms
- Familiarity with CRM and marketing automation platforms (e.g., HubSpot, Salesforce)
- Proficiency with project management and collaboration tools (e.g., Asana, Microsoft Office, Google Workspace, or similar platforms)
Benefits & Compensation
- Medical, dental, vision, prescription drug coverage
- 401K
- Equity incentive plan
- Multiple supplemental benefits for physical, emotional, and financial wellbeing
- Employee Wellness Program
- Company paid holidays, plus PTO