Associate PR Manager - Games & Entertainment

About the role

The Associate PR Manager will work closely with our PR Manager and internal project teams to support day-to-day PR activities, media outreach, research, reporting, and client communications. The ideal candidate has hands-on PR experience, strong writing and communication skills, and a genuine passion for games, anime, entertainment, and pop culture.

Responsibilities

• Support PR campaigns for games, anime, entertainment, and pop culture-related projects
• Aid with media outreach, pitch development, and follow-up communication
• Build and maintain media lists for gaming, entertainment, anime, lifestyle, and pop culture outlets
• Draft, edit, and proofread PR materials, including press releases, media alerts, pitch emails, briefing documents, and client-facing summaries
• Track media coverage, prepare reports, and support PR performance reporting
• Research media trends, industry news, gaming communities, creators, and relevant cultural moments
• Coordinate with internal team members, clients, media contacts, and external partners
• Support event-related PR activities, including media invitations, press coordination, and post-event reporting
• Organize PR assets, press kits, screenshots, trailers, key art, and other campaign materials
• Contribute ideas for PR angles, media opportunities, creator outreach, and campaign strategy

Requirements

• 2-3+ years of professional PR experience, preferably in games, entertainment, or anime
• Strong interest in games, anime, entertainment, and pop culture
• Excellent written and verbal communication skills
• Experience drafting PR materials, pitch emails, media lists, reports, or client-facing documents
• Comfortable communicating with media, clients, and internal teams in a professional manner
• Highly organized, detail-oriented, and able to manage multiple projects at the same time
• Able to work independently while also collaborating closely with a small team
• Must be able to commute to our Torrance office 2-3 times per week
• Must be based in the greater Los Angeles area or able to reliably work from the Torrance office as needed

Pay

$40-$48/hour, depending on experience. Candidates with direct games, anime, or entertainment PR experience, strong media relations experience, or Japanese/English bilingual skills may be considered at a higher rate.