PR & Communications Manager
About Us
Let’s go on an adventure together! We’re G Adventures. For the last 35 years, we’ve set out to do things differently. No cookie-cutter tours. No giant buses or cruise ships. Just real humans, travelling your heart out across the world with open minds and a non-stop desire to make our planet better, simply by exploring it.
At G Adventures, our DNA (or GNA, if you will) is built on belonging — where bringing your authentic self to work every day isn’t just accepted, it’s downright celebrated. For our office crew — you wanna rock a t-shirt with your dog’s face on it? We say go for it. For our Chief Experience Officers — you wanna hit the road and call some of the most epic places on Earth your home office? We love that — and we’ve got you. Wanna spend your days with people you genuinely like? Us too — and we’re pretty sure you’ll fit right in, wherever that is.
About The Role
G Adventures is searching for a passionate, hands-on public relations professional to join our global communications team. This is a rare opportunity for an experienced media relations expert to lead earned media efforts across the U.S., helping tell the stories that inspire people to change lives through travel.
- Develop and execute the U.S. public relations strategy, ensuring campaigns deliver measurable earned media results aligned with global objectives.
- Proactively identify newsworthy stories and transform them into compelling media opportunities.
- Write and distribute press releases, targeted media pitches, briefing materials and other press assets.
- Pitch journalists daily, building relationships that consistently generate high-quality earned coverage across consumer, trade, business and broadcast media.
- Maintain and continually grow relationships with key editors, reporters, producers and freelance journalists across the U.S.
- Work with internal stakeholders to uncover stories and develop media angles that resonate with target audiences.
- Schedule interviews, profile opportunities, commentary and speaking engagements for senior leaders, including founder Bruce Poon Tip, CEO Ben Perlo and VP of Growth Steve Lima.
- Plan and execute media events, launches and press briefings with regional and global teams.
- Lead individual and group press trips from planning through execution.
- Manage influencer and creator relationships, campaigns and performance reporting.
- Create and secure compelling data-led stories.
Responsibilities
- Develop and execute the U.S. public relations strategy, ensuring campaigns deliver measurable earned media results aligned with global objectives.
- Proactively identify newsworthy stories and transform them into compelling media opportunities.
- Write and distribute press releases, targeted media pitches, briefing materials and other press assets.
- Pitch journalists daily, building relationships that consistently generate high-quality earned coverage across consumer, trade, business and broadcast media.
- Maintain and continually grow relationships with key editors, reporters, producers and freelance journalists across the U.S.
- Work with internal stakeholders to uncover stories and develop media angles that resonate with target audiences.
- Schedule interviews, profile opportunities, commentary and speaking engagements for senior leaders, including founder Bruce Poon Tip, CEO Ben Perlo and VP of Growth Steve Lima.
- Plan and execute media events, launches and press briefings with regional and global teams.
- Lead individual and group press trips from planning through execution.
- Manage influencer and creator relationships, campaigns and performance reporting.
- Create and secure compelling data-led stories.
What We Offer
- A competitive Total Rewards Package, including exclusive travel perks!
- Additional days off, including on your birthday!
- Vacation time for you to recharge
- Enhanced Parental Leave
- Meaningful Employee Recognition Program
- Learning and Growth Opportunities
- Employee Resource Groups