Associate Media Director
This is a remote role working east coast hours.
About Inizio Evoke
Inizio Evoke is a marketing and advertising agency servicing the healthcare industry. We partner with leading pharmaceutical, biotech, and medical device clients – delivering unparalleled levels of strategic service, creative and technological innovation that build richer and more interactions between our clients and their customers.
About the Role
Inizio Evoke Media is looking for an Associate Media Director experienced in all aspects of paid media (with a focus within the Pharmaceutical/Healthcare Category) to lead an exciting client where we are leading multi-channel/omni-channel performance-based, digital communications planning and buying. The Associate Media Director is the cornerstone of our media team; reporting to the Team's Media Director, to partner and lend important counsel to our clients. We need someone who can understand marketing challenges that our clients face and empower the media team to think creatively across all lines of business.
You will be a collaborative, inspiring, and dynamic manager and mentor, working with the Media Director to inspire and continue to develop the team. This leadership position bears accountability for all deliverables and work produced by the team and builds and maintains better processes for more strategic, efficient, and integrated activation and department-wide collaboration.
Responsibilities
- Build and maintain client relationships
- Oversee all aspects of integrated media planning and activation
- Stay current with industry best practices and base planning on consumer/user behaviors
- Ensure measurement of success and provide insights to clients
- Be both strategic and hands-on with a project management sensibility
- Deliver outstanding media ideas and work
- Drive thought leadership, develop POVs, and craft presentations that innovate the business
- Generate client confidence as a trusted advisor
- Develop and deliver strategic presentations, thinking on your feet
- Lead and nurture the team inspirationally, bringing out everyone's strengths
- Assume specific account-oriented responsibilities if asked (client management and team project management)
Requirements
- 5+ years of experience leading teams and communicating
- At least 3 years of managerial experience overseeing a team of employees at a media or full-service ad agency
- Multichannel media experience (digital and traditional/linear media forms)
- Experience in Pharmaceutical/Healthcare or Medical Device
- Understanding of “media strategy” and development of holistic media solutions
- Comfortable working with highly involved clients as partners/collaborators
- Strong storytelling and presentation abilities
Benefits
- Medical, dental, and vision coverage
- Flexible vacation policy
- 401K retirement plan
Pay
$110,000—$135,000 USD