Associate, Lifecycle Marketing

Key Responsibilities

• Execute email, SMS, and push campaigns across the member lifecycle (onboarding, engagement, retention)
• Build and QA campaigns within CRM platforms
• Support journey optimization through testing and iteration
• Support strategy and execution of Google and Yelp review programs
• Monitor review trends and assist in surfacing insights to inform clinic-level improvements
• Partner cross-functionally to ensure timely responses and escalation tracking
• Aid in building and maintaining monthly reporting (NPS, app ratings, third-party reviews, churn drivers)
• Identify trends and flag outliers across clinics and regions while proposing strategies to tackle the issues they uncover
• Partner with Operations, Technology, and Care teams to support member experience initiatives
• Assist with ad hoc marketing strategy projects as business needs evolve

Qualifications

• 1–3 years of experience in marketing, CRM, lifecycle, or customer experience
• Strong attention to detail and ability to manage multiple workstreams simultaneously
• Comfort working with data; able to pull insights and spot trends
• Experience with CRM tools (e.g., Braze, Iterable, HubSpot) is a plus
• Strong organizational and communication skills

Pay

The pay range for this position is $69,000—$90,000 USD.