Associate Director US Oncology Marketing - Late Lifecycle Strategy
Ladders · United States · 2 mo ago
RemoteRemoteMarketing$157k–$247k/yrFull-time
This role will drive marketing initiatives focused on growth, customer acquisition, brand performance, and measurable demand creation within a life sciences environment. You will collaborate with analytics, product, creative, and commercial teams to turn market insights into scalable campaigns, testing strategies, and performance improvements.
Responsibilities
- Develop late lifecycle marketing strategies to enhance business performance
- Guide promotional investments, prioritization, and channel strategies across segments
- Assess competitive landscape impact; provide actionable insights to senior leadership
- Create customer communication plans and field guidance for market inquiries
- Ensure customer-facing teams are equipped for market shifts and stakeholder dialogues
- Collaborate with diverse teams to ensure strategic execution and alignment
- Oversee compliance in promotional materials development and execution
Requirements
- Bachelor's degree required
- 5+ years of pharma/biotech/healthcare commercial experience
- 3+ years in marketing, sales, or commercial strategy
- Proven record in developing commercial strategies and executing them across teams
- Experience influencing leadership and decision-making processes
- Strong analytical skills to convert insights into actionable strategies
- Familiarity with Medical, Legal, and Regulatory review processes
Benefits
- Flexible hybrid work arrangements
- Opportunity to work with a leading oncology brand
- Exposure to strategic decision-making with senior leadership
- Collaborative and cross-functional work environment
- Ongoing professional development and growth opportunities
Pay
$156,900 – $247,000 annually
Location: Remote - US based candidates only, no visa sponsorship available