Associate Director, Global Marketing - Obesity

Join the Global Commercial Metabolism Team and shape the global commercial strategy for our Obesity portfolio. This role focuses on building differentiated, insight-driven strategies to position assets for long-term success in a highly dynamic and competitive market.

Responsibilities

• Lead and support development of the overall global commercial strategy for obesity assets, ensuring strategies are insight-driven and aligned to enterprise priorities.
• Develop clear and differentiated HCP and HCC value propositions for each asset and implications for future positioning.
• Apply the brand strategy framework (L3 EARLY) to build and refine commercial foundations, including market in focus, asset differentiators, initial brand positioning, value propositions, and early asset strategy.
• Partner with cross-functional colleagues to identify commercial implications of target product profiles, endpoints, patient populations, evidence needs, and development choices.
• Monitor, synthesize, and communicate competitive insights that are meaningful for the obesity franchise and build future scenarios.
• Collaborate with cross-functional teams to evaluate and build for success against identified strategic opportunities, including opportunity spaces, priority customer segments, unmet needs, access considerations, and potential areas for innovation.
• Partner with regional and key market colleagues to reflect relevant market realities while maintaining strategic consistency across the portfolio.
• Operate as a key member of the Global Commercial Team, leading without authority, fostering enterprise collaboration, and helping build a culture of strategic rigor, accountability, inclusion, and One Team ways of working.

Requirements

• Bachelor’s Degree.
• Minimum of 7 years of progressive experience across marketing, market access, strategy, in the pharmaceutical/biotechnology or health and wellness industry.
• Minimum 3 years’ experience in global contributing to asset or portfolio strategy.
• Experience developing HCP and/or HCC strategies, value propositions, positioning, messaging, or customer insight-driven strategic deliverables.
• Strong understanding of early asset development, commercial input into development decisions, and the role of marketing in shaping target product profile, evidence, positioning, and future launch strategy.
• Experience in synthesizing complex market, clinical, and access inputs into clear strategic implications and executive-ready recommendations.

Qualifications

• Experience in obesity, cardiometabolic, diabetes, cardiovascular, renal, or other highly competitive specialty markets preferred.
• Advanced Degree (MBA) preferred.
• Demonstrated ability to think beyond the current market and anticipate how market shifts may shape the future.
• Entrepreneurship: Ability to create high-value deliverables from white space, operate with ambiguity, and identify opportunities to differentiate and win.
• Competitive mindset with experience interpreting and communicating intelligence in a way that informs strategic choices and franchise priorities.
• Strong collaboration skills and ability to lead without authority across Commercial, Clinical Development, Medical Affairs, Market Access, Outcomes Research, Policy, Competitive Intelligence, Forecasting, regional teams, and agency partners.
• Experience applying L3 EARLY, L3 NEXT, launch excellence, or similar strategic marketing frameworks to guide asset or brand strategy development.
• Ability to communicate complex insights simply and credibly, tailor messages for senior leaders and cross-functional audiences, and drive alignment across stakeholders.
• Ability to manage multiple priorities, clarify decisions, align stakeholders, and deliver high-quality strategic outputs on time.
• Curiosity, external orientation, and willingness to challenge the status quo to identify new ways to create value for customers, patients, and the enterprise.

Skills

• Adaptability
• Biopharmaceutical Industry
• Biotechnology
• Brand Strategy
• Communication Strategy Development
• Creativity
• Cross-Functional Collaboration
• Cross-Team Collaboration
• Customer-Focused
• Customer Insights
• Global Marketing
• Market Access
• Market Research
• Product Management
• Strategic Market Analysis
• Strategic Thinking

Pay

The salary range for this role is $142,400.00 - $224,100.00. An employee’s position within the salary range will be based on several factors including, but not limited to relevant education, qualifications, certifications, experience, skills, geographic location, government requirements, and business or organizational needs. The successful candidate will be eligible for annual bonus and long-term incentive, if applicable.

Benefits

• Medical, dental, vision healthcare, and other insurance benefits (for employee and family).
• Retirement benefits, including 401(k).
• Paid holidays, vacation, and compassionate and sick days.

Schedule

• 10% travel requirements.
• Hybrid flexible work arrangements.
• 1st - Day shift.