Director, Marketing Operations — US Obesity
About the role
The Director, Marketing Operations is a critical role on Pfizer’s US Obesity team— responsible for building the operational infrastructure that will enable a high-performing consumer marketing organization to execute with speed, quality, and compliance ahead of launch. This is a role for a builder: someone who can design the systems, workflows, and governance frameworks a new franchise needs, then run them with discipline as the team grows.
Responsibilities
- Lead end-to-end marketing operations for the US Consumer Obesity franchise, including content and creative workflow, asset management, MLR submission planning, and project tracking across all consumer-facing programs.
- Manage overall agency operations — ensuring scopes, burn rates, work product, and reporting are aligned with budgets and benchmarks, and driving year-over-year efficiency.
- Own the marketing operations technology stack, including project management and content management platforms (e.g., Workfront, Veeva Vault), and drive adoption and optimization across the team.
- Build and maintain operational dashboards and reporting to track content pipeline health, budget utilization, and project status for leadership visibility.
- Collaborate cross-functionally with CMO, MLR, S&C, and digital partners to identify dependencies, resolve bottlenecks, and proactively address operational challenges with scalable solutions.
- Develop and evolve operational playbooks, governance frameworks, and ways of working as the team grows toward launch.
- Ensure seamless integration across paid, owned, and earned execution by partnering with media, digital, and performance teams on workflow and timing.
- Stay current on industry trends, emerging technologies, and content supply chain innovations to continuously improve team operations.
Qualifications
- BA/BS with 8+ years or MBA/MS with 7+ years of experience in marketing operations, content operations, brand marketing, or related field; pharmaceutical or healthcare experience required.
- Demonstrated experience managing content and creative production workflows in a regulated environment, including MLR or equivalent review processes.
- Prominent track record managing agency relationships, scopes, and budgets within a large, complex organization.
- Strong executive presence with exceptional verbal and written communication skills; able to influence senior leaders and cross-functional partners.
- Strategic thinker with strong operational discipline; ability to build structure in ambiguous environments and drive teams to results.
- Deep familiarity with core marketing deliverables, including consumer research, message maps, promotional assets, etc.
Preferred Qualifications
- Experience with omnichannel marketing platforms and tools (e.g., Adobe Experience Manager, Workfront, Veeva Vault).
- Background in consumer or DTC marketing operations, in addition to HCP-facing content workflows.
- Familiarity with performance marketing metrics and optimization strategies.
- Exposure to digital transformation initiatives and content supply chain operations.
- Experience supporting a pharmaceutical product launch.
Benefits
We offer comprehensive and generous benefits and programs to help our colleagues lead healthy lives and to support each of life’s moments. Benefits offered include a 401(k) plan with Pfizer Matching Contributions and an additional Pfizer Retirement Savings Contribution, paid vacation, holiday and personal days, paid caregiver/parental and medical leave, and health benefits to include medical, prescription drug, dental and vision coverage.