Associate Director, Design (Italian, Frozen, Everyday Pantry Essential)

Since 1869, we've connected people through food they love. We’re proud to be stewards of amazing brands that people trust. Our portfolio includes the iconic Campbell’s brand, as well as Cape Cod, Chunky, Goldfish, Kettle Brand, Lance, Late July, Pacific Foods, Pepperidge Farm, Prego, Pace, Rao’s Homemade, Snack Factory, Snyder’s of Hanover, Swanson, and V8.

About the role

We are seeking a visionary Associate Director, Design to lead and elevate the creative vision for our Italian and Frozen portfolio (Rao’s, Michael Angelo’s, Pacific Foods). This role will be instrumental in shaping brand identity, driving packaging innovation, and ensuring flawless execution across multiple touchpoints. The ideal candidate will bring strategic design leadership, expertise in commercialization, and a passion for design excellence, delivering outstanding consumer experiences in a competitive marketplace.

As a design leader, you will oversee a team of designers and a project manager, fostering a culture of creativity, collaboration, and high performance. You will play a pivotal role in bridging creative strategy with execution, ensuring that our designs not only inspire but also drive business impact.

Responsibilities

• Lead & Inspire: Manage and mentor a team of designers and a project manager, fostering growth, innovation, and design excellence.
• Strategic Design Leadership: Shape the creative direction for Distinctive Brands, ensuring brand differentiation and relevance in the market.
• Brand & Packaging Innovation: Oversee the development of breakthrough packaging design and visual identity systems that enhance brand perception and consumer engagement.
• Commercialization & Execution: Actively participate in commercialization meetings, guiding design implementation to ensure flawless execution from concept to shelf.
• Cross-Functional Collaboration: Work closely with Marketing, Innovation, R&D, and Supply Chain teams to ensure seamless brand storytelling and product launches.
• Agency & Vendor Management: Direct and collaborate with external design agencies, ensuring best-in-class creative execution and efficiency.
• Consumer-Centered Thinking: Utilize research and insights to create compelling design solutions that elevate the consumer experience.
• Process & Workflow Optimization: Establish and refine design workflows, enabling efficiency without compromising creative excellence.

Requirements

• Bachelor’s degree in Design
• 8+ years of deep brand design experience, with a strong focus on packaging design.
• Proven ability to balance design strategy with flawless execution.
• Inspiring and effective leadership, with a track record of managing high-performing design teams.
• Expertise in crafting brand and design strategies and developing visual guidelines that drive consistency and impact.
• Experience in building and executing efficient design processes that enable exceptional creative outcomes.
• A passionate design advocate with an extraordinary eye for detail and aesthetics.
• A diverse portfolio showcasing expertise in branding and package design.
• Strong ability to influence senior leadership and cross-functional business partners to champion design-led thinking.

Qualifications

It Would Be Great If You Have (Nice-to-Have)

• Experience in CPG brand design, with an understanding of industry-specific challenges and opportunities.
• Design or Creative agency background.

Benefits

• Benefits begin on day one and include medical, dental, short and long-term disability, AD&D, and life insurance (for individuals, families, and domestic partners).
• Employees are eligible for our matching 401(k) plan and can enroll on the first day of employment with immediate vesting.
• Unlimited sick time along with paid time off and holiday pay.
• If in WHQ – free access to the fitness center.
• Access to on-site day care (operated by Bright Horizons) and company store.
• “Campbell’s Cares” program matches employee donations and/or volunteer activity up to $1,500 annually.
• A variety of Employee Resource Groups (ERGs) to support employees.

Pay

The target base salary range for this full-time, salaried position is between $140,400-$193,100. Individual base pay depends on work location and additional factors such as experience, job-related skills, and relevant education or training. Total pay may include other forms of compensation. In addition, we offer competitive health, dental, 401k and wellness benefits beginning on the first day of employment.