Associate Director COVID Franchise Marketing

We need to output HTML fragment with sections using

for headings: About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. Only include sections if posting has real specific content. We must not repeat job title as heading. Must not include Job ID etc. Remove boilerplate: EEO, legal, etc. Also remove navigation, cookie, etc. Must preserve all substantive info. We need to parse the posting. Job title: Associate Director, COVID Franchise Marketing Location: Morristown, NJ About Sanofi: description. About The Job: description. Main Responsibilities: bullet list. About You: Basic Qualifications, Preferred Qualifications. Why Choose Us: benefits etc. We need to map to sections: About the role (maybe "About The Job"): we can use heading "About the role". Responsibilities: heading "Responsibilities". Requirements: maybe "Basic Qualifications" as Requirements? Or "Qualifications". Skills: maybe "Preferred Qualifications" includes skills. Benefits: from "Why Choose Us". Pay: not given (only "All compensation will be determined commensurate with demonstrated experience." That's vague; we should not include Pay section because it's not specific. Schedule: not given. Thus we will have sections: About the role, Responsibilities, Requirements (basic qualifications), Skills (preferred qualifications), Benefits (why choose us). Possibly also include "Qualifications" separate? The instruction: use headings for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). We can choose which to include. We need to avoid filler. So we can include About the role, Responsibilities, Requirements (basic qualifications), Skills (preferred qualifications), Benefits. Possibly also Qualifications? But we have both basic and preferred; maybe combine into Requirements and Skills. We'll follow typical: Requirements = basic qualifications, Skills = preferred qualifications. Now we need to output HTML fragment only, no /. Use

for each heading, then content: either

for prose,

• for lists. We must preserve all substantive information; do not invent or summarize away detail. So we need to include all details from the posting, but we can format them. Let's extract content. About Sanofi: paragraph: "We're an R&D-driven, AI-powered biopharma company committed to improving people's lives and delivering compelling growth. Our deep understanding of the immune system and innovative pipeline enables us to invent medicines and vaccines that treat and protect millions of people around the world. Together, we chase the miracles of science to improve people's lives." About The Job: paragraph: "Join the team protecting half a billion lives every year with next-gen science, mRNA innovation, and AI-driven breakthroughs. In Vaccines, you'll help advance prevention on a global scale - and shape the future of immunization. We are looking for a strategic, results-driven marketing leader to own brand strategy and drive initiatives across the COVID franchise, with accountability for precision marketing, financial performance, and cross-franchise growth. The Associate Director is a strategic leader that is accountable for leading brand strategy, owning franchise initiatives, and driving high-impact marketing programs. This role requires the ability to lead and influence across market access, sales, finance, legal, global business units, and key stakeholders across the franchise ecosystem including serving as the primary Sanofi lead within joint venture partnerships where applicable." Main Responsibilities: list of bullet points (some with sub-bullets). Let's extract each bullet: - Strategic Marketing & Precision Marketing - Lead the development and execution of integrated marketing strategies across HCP and consumer audiences, with emphasis on precision marketing approaches - Develop and operationalize actionable consumer journeys that map the end-to-end customer experience across critical touchpoints - Collaborate with GTMC (Go-To-Market Capabilities) and omnichannel enablement partners to support connected customer and consumer experiences - Partner with analytics and insights teams to activate consumer segmentation strategies that enable precision targeting and extract insights that can be of value to customers - Tactical Execution & Cross-Functional Leadership - Oversee end-to-end execution of marketing initiatives, ensuring alignment with franchise priorities and business objectives - Manage project timelines, deliverables, and cross-functional coordination with franchise partners - Lead agency partners to develop, execute, and maintain high-quality marketing materials and programs - Lead governance of promotional materials through internal legal, regulatory, and medical review processes - Performance Management & Optimization - Define KPIs and measurement frameworks tied to business outcomes; drive continuous optimization based on performance data - Monitor campaign effectiveness through rigorous KPI tracking, analytics, and ongoing performance reviews - Establish learning agendas that apply consumer insights, competitive intelligence, and media effectiveness data to improve ROI - Budget & Agency Management - Steward and optimize assigned promotional budgets to maximize ROI and business impact - Maintain strong agency partnerships and manage marketing investments across media, creative, digital, and other vendors - Ensure agency ecosystem delivers excellence in execution, innovation, and value We need to preserve all these details. We'll output as
  • items; maybe we can keep sub-bullets as nested
    but not required. Simpler: each bullet as
    • . We'll keep the heading text as part of li? Could keep as
    • Strategic Marketing & Precision Marketing: then sub-items. But we must not invent formatting; we can keep as plain text. Better: For each main heading, we can have a
    • containing the heading and then a nested
      for subitems. That's acceptable. Now About You: Basic Qualifications: "Bachelor's degree", "5 years of experience in Pharmaceutical, Healthcare, and/or Biotech industries or agency, within marketing, sales, market access, strategy projects, project management, and/or operation roles." Preferred Qualifications: list many items: - Master's degree (MBA or related field) - Precision Marketing experience - Consumer products background strongly valued - Experience with Omnichannel (email outreach, consumer connections planning, journey mapping, touchpoint identification), audience segmentation and targeting and digital marketing (connected campaigns + analytics) - Experience with Vaccines, biologics, or injectables - Market access and Product launch experience - Proven ability to lead, influence, and drive results across matrixed organizations without direct authority - Exceptional strategic thinking and business acumen with ability to architect innovative solutions - Demonstrated success leading complex, cross-functional initiatives from concept through execution - Excellent oral, written, and presentation skills with meticulous attention to detail - Experience managing creative agencies and third-party vendors to deliver exceptional results - Proven ability to navigate promotional materials through legal, regulatory, and medical review processes - Outstanding project management, problem-solving, and organizational skills - Strategic vision combined with tactical execution excellence We need to preserve all. Why Choose Us: paragraph list: - Bring the miracles of science to life alongside a supportive, future-focused team. - Discover endless opportunities to grow your talent and drive your career, whether it's through a promotion or lateral move, at home or internationally. - Enjoy a thoughtful, well-crafted rewards package that recognizes your contribution and amplifies your impact. - Take good care of yourself and your family, with a wide range of health and wellbeing benefits including high-quality healthcare, prevention and wellness programs and at least 14 weeks' gender-neutral parental leave. - Work at the forefront of AI-driven research, smart manufacturing, and groundbreaking mRNA platforms that are redefining the future of immunology. - Help protect half a billion people every year, contributing to one of the largest global vaccination efforts in healthcare. - Develop your career with access to mentoring, international mobility programs, and opportunities to grow across four continents. Also location: Morristown, NJ. Should we include location? The instruction: do not put Job ID/requisition numbers as headings — fold minor metadata into a short

      or drop it. Location is minor metadata; we can include in a short

      maybe after About the role? Probably include as a paragraph after About the role heading. We must not include boilerplate: EEO statement, "#GD-SP #vhd", "All compensation will be determined commensurate with demonstrated experience." (that's vague, we should not include Pay section; but we could include a short paragraph about compensation? The instruction: never create Pay/Schedule/Benefits sections unless posting actually states them. It does state compensation will be determined commensurate with experience, which is vague; we should not create Pay section. However we could include that sentence in a paragraph under About the role or elsewhere? It's minor metadata; we could fold into a short

      after About the role. But it's basically "All compensation will be determined commensurate with demonstrated experience." That's not specific; we could drop it as per instruction: "fold minor metadata into a short

      or drop it." So we can drop it. Also "Employees may be eligible to participate in Company employee benefit programs, and additional benefits information can be found here." That's generic; we can drop. Now we need to output HTML. Structure:

      About the role

      Location: Morristown, NJ

      [About Sanofi paragraph]

      [About The Job paragraph]

      Responsibilities

      • Strategic Marketing & Precision Marketing
        • Lead the development and execution of integrated marketing strategies across HCP and consumer audiences, with emphasis on precision marketing approaches
        • Develop and operationalize actionable consumer journeys that map the end-to-end customer experience across critical touchpoints
        • Collaborate with GTMC (Go-To-Market Capabilities) and omnichannel enablement partners to support connected customer and consumer experiences
        • Partner with analytics and insights teams to activate consumer segmentation strategies that enable precision targeting and extract insights that can be of value to customers
      • Tactical Execution & Cross-Functional Leadership
        • Oversee end-to-end execution of marketing initiatives, ensuring alignment with franchise priorities and business objectives
        • Manage project timelines, deliverables, and cross-functional coordination with franchise partners
        • Lead agency partners to develop, execute, and maintain high-quality marketing materials and programs
        • Lead governance of promotional materials through internal legal, regulatory, and medical review processes
      • Performance Management & Optimization
        • Define KPIs and measurement frameworks tied to business outcomes; drive continuous optimization based on performance data
        • Monitor campaign effectiveness through rigorous KPI tracking, analytics, and ongoing performance reviews
        • Establish learning agendas that apply consumer insights, competitive intelligence, and media effectiveness data to improve ROI
      • Budget & Agency Management
        • Steward and optimize assigned promotional budgets to maximize ROI and business impact
        • Maintain strong agency partnerships and manage marketing investments across media, creative, digital, and other vendors
        • Ensure agency ecosystem delivers excellence in execution, innovation, and value

      Requirements

      • Bachelor's degree
      • 5 years of experience in Pharmaceutical, Healthcare, and/or Biotech industries or agency, within marketing, sales, market access, strategy projects, project management, and/or operation roles.

      Skills

      • Master's degree (MBA or related field)
      • Precision Marketing experience
      • Consumer products background strongly valued
      • Experience with Omnichannel (email outreach, consumer connections planning, journey mapping, touchpoint identification), audience segmentation and targeting and digital marketing (connected campaigns + analytics)
      • Experience with Vaccines, biologics, or injectables
      • Market access and Product launch experience
      • Proven ability to lead, influence, and drive results across matrixed organizations without direct authority
      • Exceptional strategic thinking and business ac