Jobs · Marketing · New York

Associate Digital Strategist

MBOOTH DESIGN LTD · New York, NY · 3 days ago
Marketing$27/hrFull-time

About the role

This is the role for someone who’s extremely online in the best way. You’ve got a feel for what’s trending on TikTok or Instagram Reels before it’s in a deck, you understand the nuance of brand tone in the comments section, and you can spot a user generated content (UGC) gem in a sea of scroll.

Responsibilities

  • Be the Voice of the Brand with a B2B lens
  • Own daily community management across Linkedin, YouTube, X, and Facebook for our Brands - identifying opportunities to comment on other posts and responding to comments on our own
  • Monitor brand and industry conversations using tools like Brandwatch, and Talkwalker, with manual support
  • Quickly draft and post comments aligned with established Brand voice guidelines
  • Spot and flag potential issues early, and respond per our established protocols
  • Attend live events or in-office event management rooms to support real-time coverage and engagement
  • Maintain trackers to log community engagements, responses, and opportunities surfaced
  • Project Manage Like a Pro
  • Drive small-scale projects independently, for example, partnering with external orgs or collaborators to get content live
  • Work closely with a team that includes a Project Manager and Account Manager to keep things moving smoothly - experience in Monday.com is a plus
  • Cook up real-time content moments quickly and creatively
  • Anticipate needs and bring ideas that achieve client objectives
  • Work Closely with Clients
  • Join client meetings to listen in on any social listening / community management / social publishing needs or shifts, as well as sharing social insights in real time
  • Review meeting agendas and recaps that keep everyone aligned
  • Provide thoughtful perspectives and platform-informed recommendations live and via email
  • Proactively respond to our client emails for the workstreams you manage
  • Collaborate with clients and partners on content that authentically features the brand
  • Collaborate and Plan Across Teams
  • Publish content, maintain content calendars, and keep cross-functional teams up to date
  • Comfortable with reporting and publishing tools (we use Sprinklr) to execute content calendars
  • Track performance and share learnings to inform future work
  • Partner with Analytics on monthly reporting and recommendations
  • Help translate social trends, tone shifts, and memes into actionable content ideas for weekly trendspotting recommendations
  • Create Content
  • Clever posts when speed or real-time relevance matters
  • Strong social copywriting skills are a must
  • Work with the design team to bring posts to life
  • Knowledge of AI tools (especially Gemini) is a plus in assisting with the content creation process

Requirements

  • 2–4 years of experience managing social media communities on behalf of brands (internships count!)
  • A strong grasp of social platforms—especially LinkedIn and YouTube—and the rhythm of what makes content land
  • Solid writing and communication skills; you can channel a brand voice while still sounding human
  • A proactive, detail-oriented mindset and a genuine interest in culture, social trends, and internet behavior
  • A team-first attitude and excitement to learn from others
  • Experience in tech brands is a plus, but curiosity is essential

Qualifications

  • College degree preferred

Skills

  • Strong understanding of social media platforms
  • Excellent writing and communication skills
  • Ability to manage multiple tasks and priorities
  • Attention to detail and ability to multitask
  • Strong organizational and project management skills
  • Ability to work independently and as part of a team
  • Experience with social media analytics tools
  • Knowledge of AI tools (especially Gemini) is a plus

Benefits

Comprehensive healthcare and wellness plans for you and your family

401(k), unlimited PTO, paid holidays, and Summer Fridays

Additional perks like commuter benefits, family leave, and well-being programs

Pay

Hourly: $27/HR-$33/HR

Full-Time Salary Range: $56,000-$70,000/year

Schedule

Hybrid model that balances flexibility and collaboration

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