Paid Digital Strategist

Job Summary

We are seeking a Paid Digital Strategist with a deep understanding of paid digital media and a track record of success in building, executing, and maintaining ad campaigns across various platforms including, but not limited to, Google Ads, Bings Ads, Meta and LinkedIn. The ideal candidate should have over 5 years of experience in the field. As a seasoned professional, you must have a minimum of 2 years of experience presenting to C-Suite executives or high stakeholders, while managing multi-million dollar advertising budgets.

Responsibilities

• Develops, executes, and manages complex ad campaigns for a diverse range of B2B and B2C clients
• Led audience targeting strategies and campaign structures with a focus on maximizing ROI for large-scale budgets
• Utilizes performance insights to influence creative direction and optimize campaign effectiveness
• Confidently presents campaign strategies and performance results to C-Suite executives regularly
• Efficiently manages and allocates large advertising budgets across campaigns
• Oversees and optimizes campaign performance across various platforms and tools, ensuring optimal results
• Collaborates with Strategy, Project Management, and Account teams to ensure quality assurance and continual improvement of campaigns
• Mentors and provides guidance to junior team members, fostering a culture of learning and excellence

Requirements

• Minimum of 5 years of experience in paid digital media, with a focus on platforms like Google Ads, Meta, LinkedIn and Programmatic
• Minimum of 3 years managing e-commerce or shopping campaigns
• Demonstrated experience in managing multi-million dollar advertising budgets
• Extensive experience in presenting to and engaging with C-Suite executives, including CEOs and CMOs
• Proven track record of successful board-level presentations and strategic communications
• Proficient in the creation and management of Product Feeds for e-commerce campaigns across Google Ads, Bing Ads, Meta and other channels
• Understanding of organic social media strategy, and the strong overlap between organic and paid
• Experience in Google Tag Manager and creating reports through Looker Studio
• Exceptional multitasking and project management skills
• Strong attention to detail
• Excellent interpersonal and communication skills

Salary Range

$70,000 - $80,000 - depending on experience and qualifications. Total Compensation Package This position offers full-time employment along with a comprehensive benefits package that includes:

• Complimentary parking
• Health, dental, and vision insurance
• 401(k) with matching contributions from the Company
• Life insurance and Accidental Death & Dismemberment (AD&D) coverage
• Company-provided Short Term Disability insurance
• Long Term Disability coverage
• Paid Time Off
• Holiday pay, including Floating Holiday
• Flexible work schedules

Commitment To Inclusion

Rocket55 is an equal opportunity employer and is dedicated to creating an inclusive work environment void of harassment and discrimination. Our goal at Rocket55 is to cultivate a culture where each team member feels appreciated, empowered, and motivated to pursue both personal and collective objectives.