Associate Brand Manager
Cella · White Plains, NY · 2 wk ago
Information Technology$55–$65/hrContract
Location: Telecommute. Job Type: Contract.
About the role
As a Senior Brand Manager with a Global CPG Industry Leader, you will serve as a consultative partner overseeing end-to-end omnichannel solutions, brand design, and platform growth. You will turn complex marketplace analytics into high-impact narrative strategies that influence executive leadership and elevate brand equity.
Responsibilities
- Drive complex, end-to-end brand management initiatives-including packaging updates, line extensions, and multi-year platform innovation-to deliver high-impact market growth.
- Execute data-driven proposals and multi-channel media strategies across owned, earned, and paid channels to optimize campaign engagement and consumer targeting.
- Spearhead cross-functional collaboration and alignment with finance, supply chain, and executive stakeholders to manage portfolio P&L performance and demand forecasting.
- Formulate comprehensive marketplace, consumer, and competitive analytics to build compelling strategic narratives that guide senior leadership decisions.
Qualifications
- Experience: 2+ years of brand management experience paired with an MBA, or 3+ years of progressive brand leadership experience.
- Technical Expertise: Advanced proficiency in MS Excel and PowerPoint for business forecasting, performance analytics, and executive presentation delivery.
- Track Record: Proven ability to lead cross-functional teams, execute multi-channel campaigns, and adapt seamlessly across dynamic portfolio assignments.
- Education & Core Competencies: Strong general management acumen, exceptional storytelling capability, and consultative influencing skills; Food & Beverage CPG experience preferred.
Benefits
- medical
- prescription
- dental
- vision
- AD&D
- life insurance
- short-term disability
- 401K plan (based on eligibility)
Pay
$55 - $65 per hour