Associate Brand Manager

About the role

At Carvana, we’re changing the way people buy and sell cars. This Associate Brand Manager will play a key role in developing and executing Carvana's marketing strategy for new products and services. They will oversee brand positioning and go-to-market strategies for Carvana’s internal and B2B areas of the business, including Adesa and the Carvana Employer Brand.

Responsibilities

• Work with cross-functional teams on product/brand positioning and go-to-market plans for Adesa and Carvana’s Employer Brand
• Create integrated marketing plans to drive growth across multiple marketing channels
• Leverage insights to write thoughtful briefs for the creative team and provide feedback on all creative assets
• Regularly share performance and strategy updates with leadership and stakeholders
• Other duties as assigned

Requirements

• Bachelor’s degree, or equivalent experience, in business, advertising or marketing
• Master’s in business administration is a plus
• 3+ years’ experience in a marketing/brand management role focused on B2C or B2B marketing
• Additional experience on the agency side is a nice to have, but not required
• Ability to thrive in a dynamic, fast-paced environment with frequently changing goals and deadlines
• Demonstrated intellectual curiosity and interest in solving problems, thinks big and has strong convictions
• A deep understanding of offline marketing channels (though not afraid to push the status quo), along with new/emerging trends to reach our customers
• Strategic thinking combined with strict attention to tactical details and execution
• Ability to collaborate effectively with internal and external stakeholders in a courteous manner
• Ability to exercise independent judgment in making decisions
• Ability to work in an office environment, with extensive use of computers
• Ability to read, write, speak and understand English
• Willing and able to travel

Qualifications

• Must be able to read, write, speak, and understand English

Skills

• Strong communication skills
• Excellent organizational and project management skills
• Experience with digital, content, social, email, experiential, direct mail and print marketing
• Ability to analyze data and make strategic recommendations

Benefits

In return, full-time salary position with a competitive salary and Carvana stock compensation. Medical, Dental, and Vision benefits. 401K with company match. A multitude of perks including student loan payments, discounts on vehicles, benefits for your pets, and much more. A great wellness program to keep you healthy and happy both physically and mentally. Access to opportunities to expand your skill set and share your knowledge with others across the organization. A company culture focused on high performance and bar-raising, with vast opportunity to learn and grow.