Assoc. Dir., Marketing Comms/Channels

U.S. Communications Strategy Lead for the Face-to-Face (customer-facing) channel.

About the role

The Communications Strategy Lead will define, plan, and execute the communications and change-management strategy for customer-facing teams. This role serves as a unified voice for Sales leadership, ensuring field teams are informed, aligned, and change-enabled amid rapid evolution in healthcare engagement strategies.

Responsibilities

• Develop and maintain a deep understanding of US Market and Business Unit priorities through close partnership with Sales, Marketing, Strategy, Commercial Operations, and other HQ functions.
• Identify opportunities and events where priorities involve or impact customer-facing teams; manage and execute communications and related activities (e.g., product launches, national sales meetings, organizational changes, capability deployments, business events).
• Lead the development of strategic and tactical plans to engage the field and disseminate information in a timely, effective manner.
• Define and manage cross-functional teams to execute communication and change-management plans, including stakeholders from Sales, Marketing, Field Operations, IT, Communications, Meeting Planning, Learning & Development, Legal, and Compliance.
• Define and manage a cross-functional RACI within the Business Unit for plan execution.
• Partner with Learning & Development and other HQ functions to implement solutions that drive adoption of change.
• Design and implement measurement strategies to assess effectiveness, adoption, and enable continuous improvement.
• Install and facilitate governance across the US Market to ensure Marketing and Sales leadership alignment on strategy, execution, and scope (e.g., “Gate-Keeper”).
• Partner with peer Communication Strategy Leads to support demand across business lines, gaining broad Business Unit engagement and experience.

Requirements

• BA/BS in Business, Communications, Engineering, Sciences, or Arts (required).
• MA/MS/MBA (preferred).
• Minimum 5 years of experience in Sales, Sales Operations, Change Management, Marketing, or Marketing Operational Support functions.
• Valid driver’s license.

Skills

• Excellent interpersonal, written, and verbal communication; strong presentation skills.
• Ability to build relationships with stakeholders, understand business strategy, and lead cross-functional teams to achieve business goals.
• Demonstrated project management skills.
• Knowledge of the promotional review process.
• Strategic and critical thinking; passionate, self-motivated, engaging, and personable.
• Ability to work effectively cross-functionally in ambiguous environments.
• Strong collaboration, independent resourcefulness, project management, and organizational skills.
• Ability to thrive in a fast-paced environment.
• Adaptability, business decision-making, business management, communications strategy development, content creation, cross-functional teamwork, customer engagement, data analysis, digital marketing, direct marketing, email marketing, engagement strategies, innovation, IT operations, IT project lifecycle, marketing, marketing automation, marketing communications planning, marketing management, project management, sales leadership, search engine marketing (SEM).

Pay

The salary range for this role is $142,400 – $224,100. An employee’s position within the range will be based on relevant education, qualifications, certifications, experience, skills, geographic location, government requirements, and business needs.

Benefits

• Annual bonus and long-term incentive (if applicable).
• Comprehensive benefits package including medical, dental, vision, and other insurance benefits for employee and family.
• Retirement benefits, including 401(k).
• Paid holidays, vacation, compassionate, and sick days.

Schedule

• Hybrid work arrangement.
• 25% travel required.