Assisted Living Sales Director

About the role

Park Place at Winghaven, a Sonida Senior Living community in O'Fallon, MO, provides quality care to residents in an independent living, assisted living, and memory care setting.

What We Offer You

• Robust Sales Incentive Program
• Flexible scheduling
• Cutting‑edge technology to enhance residents’ lives and streamline your work:
  • SafelyYou – AI video technology that detects and prevents falls
  • Advanced EHR Technologies – automated care assessments eliminating busy work
  • Sage – improved call‑light response and service quality
  • Microsoft Power BI – centralized data analytics
• Company support for educational and learning opportunities
• Paid referral programs for team‑member and resident referrals
• Medical, dental, vision, and life/disability insurances
• 401(k) retirement savings with a discretionary annual company match
• Employee Assistance Program
• Dependent Care and FSA saving accounts
• PTO available from day one
• Paid training

Benefit eligibility depends on employment status and location.

Responsibilities

• Support the Executive Director to increase occupancy, meet budgeted occupancy and revenue targets, and maintain a waiting list for available apartments.
• Stay current on operational metrics, competitive analysis, and company information to respond effectively to lead inquiries.
• Achieve community sales objectives and move‑in goals as set by the Executive Director and Regional Director of Sales.
• Meet annual budgeted census and per‑diem targets.
• Develop and implement a detailed marketing plan for the community, refining it quarterly for review by the Regional Director of Sales/Marketing.
• Advise solutions that match prospective residents’ needs, overcome objections by demonstrating benefits, and negotiate mutually beneficial outcomes.
• Collaborate with community managers to finalize residency contracts, ensuring sales efforts align with urgency and appropriateness.
• Ensure a smooth transition for residents from the sales process through move‑in.

Qualifications

• Minimum three to five years of sales experience with a consistent record of meeting or exceeding sales performance goals.
• High school diploma required.
• College credits or degree preferred, or equivalent state experience requirements.