Assistant Director for Athletics Marketing

The University of Iowa Department of Athletics seeks an Assistant Director of Athletics Marketing. This full-time, at-will, FLSA-exempt position includes full University benefits. The department manages 22 varsity sports programs and operates under a “Win. Graduate. Do It Right.” philosophy.

About the Role

The Assistant Director of Athletics Marketing contributes to and enhances the marketing department’s core areas: game production, revenue generation, fan engagement, and advertising to support the UI Department of Intercollegiate Athletics and its sports programs.

Responsibilities

• Design and implement complex marketing and advertising plans.
• Manage multiple tasks and projects simultaneously in a fast-paced, high-profile environment.
• Produce high-quality work, including advertising copy, social media content, game production elements, script writing, and video concepts.
• Operate effectively within a highly regulated team environment.
• Use basic office support software (word processing, spreadsheets, and email) proficiently.
• Demonstrate excellent oral and written communication skills.
• Work effectively with individuals from diverse backgrounds, building trusting relationships.

Requirements

• Bachelor’s degree in marketing, business, advertising, sport management, sports administration, or a related field, or equivalent combination of education and experience.
• Minimum of one year of full-time professional experience, internship, or post-bachelor’s work in collegiate or professional sports marketing.
• Valid U.S. driving license and ability to meet University of Iowa Driving Policy standards.

Qualifications

Required

• Working knowledge of marketing and advertising plan design and implementation.
• Proficiency in basic office support software.
• Strong interpersonal and communication skills.

Desired

• Supervise and manage part-time staff or interns to achieve goals.
• Produce and direct run-of-show (game production) for athletic events.
• Experience with Adobe software (Photoshop, InDesign, Lightroom) and video editing software (Premiere Pro or similar).
• Game scripting and event production experience.
• Email marketing, website/app design, and maintenance experience.
• Proven ability to develop ideas from concept to fulfillment.
• Working knowledge of NCAA Division I intercollegiate marketing processes and issues.
• Critical thinking and decisiveness during high-pressure situations.

Benefits

• Paid vacation and sick leave.
• Health, dental, life, and disability insurance options.
• Generous employer contributions into retirement plans.
• 24/7 support services and well-being resources.
• Professional development opportunities, including advanced training, leadership development, and tuition assistance.
• Access to UI Health Care specialists.

Pay

Starting salary range: $47,380 – $53,200.

About the Location

The University of Iowa is a Big Ten, nationally ranked research university with 30,000 students in Iowa City. The area offers excellent public schools, safe neighborhoods, affordable housing, and numerous cultural, recreational, and sporting opportunities.