Area Manager - LA

About the role

To be a recognized leader in executions and interactions with customers by embodying Edrington’s commercial excellence principles and luxury behaviours. The Area Manager manages all aspects of the assigned territory, leading their team to build long-term brand value. Key pillars of the position include elevating The Macallan, developing the next breakout brand, and growing the core business organically. Success in the position will deliver (or over-deliver) against defined annual P&L goals and continued exceptional growth of the Edrington brands with focus and discipline. The Area Manager will also play a key role in building relationships with trade, consumers, and distributor partners to shape the business in their territory.

Responsibilities

• Lead regional growth through team leadership, distributor management, and key account engagement.
• Deliver Edrington's strategy across channels, driving brand performance, market execution, and commercial results.
• Build strong distributor partnerships, ensuring alignment to business priorities, resource allocation, and execution excellence.
• Drive brand growth through effective marketing activation, customer engagement, pricing management, and identifying new opportunities.
• Monitor performance, analyse ROI, and leverage insights to optimise investment and results.
• Manage territory P&L, delivering depletion, profit, and brand value targets.
• Collaborate cross-functionally to ensure seamless execution of commercial, marketing, supply chain, and DTC strategies.
• Ensure compliance, exceptional customer service, and adherence to brand standards.
• Coach, mentor, and develop team members, fostering a high-performance culture.

Requirements

• Bachelor's degree required.
• Strong distributor management experience, including pricing and 3-tier system knowledge.
• Understanding of On- and Off-Premise channels.
• Sales and marketing experience with strong knowledge of marketing strategy.
• Excellent coaching, stakeholder management, communication, and presentation skills.
• Commercially astute with the ability to analyse complex business challenges and drive results.
• Strong organisational skills with the ability to navigate complexity and work independently.
• Proficient in Microsoft Office and syndicated data tools (e.g., Nielsen, IRI).
• Positive, entrepreneurial mindset with a track record of developing others.
• Valid driver’s licence, eligible to work in the US, and at least 21 years old.
• Must reside in Los Angeles, CA and be able to lift up to 40 lbs.

Benefits

• $112,000 - $140,000 + Annual Bonus
• 20 days of Vacation Time – including Holiday Break from December 25th through 31st
• Sick Leave Days and Company Holidays
• Health Insurance with Premiums fully paid by Edrington for Employees and Dependents
• 401(k) Retirement Plan with Company Match
• Life Insurance and Disability Plans
• Pre-Tax Benefits
• Fitness Reimbursement Program & Tuition Reimbursement Program
• 24/7 support for counselling, life coaching, and information on financial, mental, and physical wellbeing
• 50:50 hybrid working
• 26 weeks’ paid maternity, paternity, and adoption leave
• Up to five paid carers leave days a year
• Generous annual product allowance and Company Events

About Us

Our Craft: Edrington’s vision is to give more by crafting exceptional ultra-premium spirit brands. The Macallan is our central focus, supported by Highland Park and The Glenrothes in the single malt category. Our portfolio is completed with Brugal premium rum from the Dominican Republic. Edrington also has a strategic partnership with No.3 London Dry Gin. Our principal shareholder is a charitable trust, so we were built to make a world of difference.

Our Culture: We’re proud of our inclusive culture – where unique experiences, ideas, and perspectives are celebrated. We want everyone to feel respected and empowered to contribute to our success. From colleague networks like Balance, Pride, and Kick-Start to inclusion allies and DE&I champions, we encourage our people to be curious, get involved, and help us make change happen.