Area Manager

About the role

Lead, Coach & Motivate
Create a positive, high-energy culture across both studios.
Serve as a coach and cheerleader for the team—not just a boss.
Build consistency and teamwork between our Alpharetta and Cumming locations.
Set clear expectations while providing encouragement, accountability, and support.
Recognize wins, celebrate progress, and help team members reach their individual and studio goals.
Lead team meetings, training, and ongoing development.
Help recruit, onboard, and retain great team members.

Responsibilities

• Create an amazing client experience
• Be a friendly, professional, and recognizable face of our studios.
• Build genuine relationships with clients and help create an experience that keeps them coming back.
• Confidently handle client questions, concerns, and service recovery.
• Coach the team to identify opportunities to recommend services, memberships, enhancements, and retail products based on each client's needs.
• Make sure every client feels welcomed, comfortable, and appreciated.
• Be our local marketing expert
• Develop relationships with local businesses, organizations, schools, gyms, salons, apartment communities, and other potential partners in both the Alpharetta and Cumming markets.
• Identify creative opportunities to introduce Waxing the City to new clients.
• Cook up local events, partnerships, promotions, and grassroots marketing.
• Coordinate local events, partnerships, promotions, and grassroots marketing.
• Help create fun, engaging social media content.
• Look for new ways to increase brand awareness and drive traffic to both studios.
• Turn community connections into measurable studio growth.
• Drive studio performance
• Take ownership of goals and results across both locations.
• Track key performance indicators including bookings, rebooking, memberships, retail sales, client retention, and overall revenue.
• Coach the team around opportunities for improvement.
• Manage scheduling and staffing based on the needs of each studio.
• Oversee inventory and day-to-day operational needs.
• Maintain beautiful, clean, organized, and professional studio environments.
• Regularly work from and maintain a strong presence at both the Alpharetta and Cumming studios.

Requirements

Outgoing, warm, and genuinely great with people.
A natural leader who knows how to motivate without micromanaging.
A coach and cheerleader who gets excited about helping others succeed.
Passionate about the Waxing the City brand and delivering an exceptional client experience.
Creative and excited about marketing and community outreach.
Comfortable with social media and creating engaging content.
Organized, dependable, and able to manage priorities across two locations.
Comfortable reviewing numbers and using them to improve performance.
Willing to jump in and help wherever needed.
Someone who takes ownership rather than waiting to be told what to do.
Able and willing to travel regularly between our Alpharetta and Cumming locations.

Qualifications

Experience in salon, spa, beauty, wellness, hospitality, retail, fitness, or another service-based business is a plus.
Management and marketing experience are strongly preferred.

Skills

Outgoing, warm, and genuinely great with people.
Natural leader who knows how to motivate without micromanaging.
Coach and cheerleader who gets excited about helping others succeed.
Passionate about the Waxing the City brand and delivering an exceptional client experience.
Creative and excited about marketing and community outreach.
Comfortable with social media and creating engaging content.
Organized, dependable, and able to manage priorities across two locations.
Comfortable reviewing numbers and using them to improve performance.
Willing to jump in and help wherever needed.
Someone who takes ownership rather than waiting to be told what to do.
Able and willing to travel regularly between our Alpharetta and Cumming locations.

Pay

$20.00 - $26.00 per hour

Schedule

Regularly work from and maintain a strong presence at both the Alpharetta and Cumming studios.