Area Director, Franchise Performance

For our client, we are seeking a Area Director, Franchise Performance to join the team of a leader in the Hospitality & Recreation space. This role will oversee franchise performance across a portfolio of hotels, partnering closely with owners and operators to strengthen commercial results. The Area Director will translate market insights and property-level performance data into actionable guidance that improves revenue, profitability, and market share. Success in this role will depend on trusted stakeholder relationships, strategic influence within a matrixed environment, and a strong understanding of hotel operations and commercial strategy. Location: Remote - US based candidates only, no visa sponsorship available Compensation: $125,000 – $150,000 annually Responsibilities Serve as a trusted advisor to hotel stakeholders, identifying revenue growth opportunities Conduct performance reviews and on-site visits to connect strategy with operational execution Influence stakeholders to align with commercial priorities and performance goals Analyze market trends and hotel performance to prioritize revenue strategies Develop actionable recommendations to enhance market share and profit margins Qualifications 15+ years of experience in the hotel industry with a focus on commercial strategy and revenue performance 10+ years of hotel leadership experience, ideally in franchise performance or multi-property management Proven track record of improving hotel performance metrics such as RevPAR and profitability Ability to leverage data for strategic influence and decision-making Experience in a matrixed corporate structure, with the ability to drive influence effectively Benefits Medical, dental, and vision coverage Generous leave policies including vacation, personal, and sick leave Financial benefits for retirement and health savings Our client is an equal opportunity employer. We encourage you to apply even if you don’t meet every qualification—your background could be exactly what this team needs.