Advocacy Programming Manager (Iconic + D'USSÉ)

Responsibilities

• Lead the development, management, and execution of Iconic advocacy programming including account level advocacy programs, brand home trips and larger national trade activations (Moments That Matter)
• Partner with Advocacy Manager and National Brand Ambassadors to develop programming recommendations and deliver against brand objectives
• Participate in the advocacy briefing process by contributing insights, recommendations, and programming solutions
• Identify emerging opportunities, partnerships, and industry trends that may inform future programming initiatives
• Build and present playbooks, presentations, timelines, and supporting materials required for successful execution
• Document programming learnings, performance, outcomes, and opportunities through recaps and reporting
• Cook up and coordinate internal and external partners to ensure programs are delivered effectively, on time, and within budget
• Anticipate challenges and proactively develop solutions to support successful execution
• Build strong relationships with Brand teams, the Advocacy Manager, National Brand Ambassadors, internal and external agency partners
• Present recommendations, updates, and program results in a professional and compelling manner
• Develop, manage, and monitor program budgets, estimates, and accruals
• Maintain visibility into programming opportunities and market learnings, sharing insights that may benefit future initiatives and other brands
• Participate in strategy and creative brainstorming sessions
• Contribute to the continued evolution of advocacy programming processes, tools, and resources
• Practice and ensure compliance with all TEAM, Bacardi, and legal requirements

Qualifications

• Proficiency in Microsoft PowerPoint or Canva with the ability to build polished, client-ready presentations, playbooks, and templates
• Experience with Excel/Google Sheets, including budgeting, trackers, timelines, and data organization
• Proficiency in Canva for creating simple graphics and presentation assets
• Experience developing, managing, and executing experiential marketing or advocacy programs
• Strong project management skills with the ability to manage multiple priorities simultaneously
• Excellent communication and presentation skills with the ability to build trust and credibility with clients, peers, and stakeholders
• Experience developing and managing budgets, estimates, and financial tracking
• Ability to work independently while collaborating effectively across multiple departments and functions
• Creative thinker with the ability to contribute to strategy development, brainstorming, and program design
• Solution-oriented mindset with the ability to anticipate challenges and proactively develop recommendations
• Passion for the beverage alcohol industry and a strong understanding of on-premise culture and trade engagement
• Experience working with cross-functional teams and navigating multiple stakeholder groups