Advertising Operations Specialist
Spectrum Reach · Dallas, TX · Yesterday
On-siteMarketingFull-time
About the role
Spectrum Reach provides custom advertising solutions for local, regional and national clients, operating in 36 states and 91 markets. The Customer Experience team is built on four integrated pillars that work together to deliver a seamless, high-value advertising experience. As an Advertising Operations Specialist on the programming team, you will manage the foundation of linear schedules for enterprise databases, supporting daily and high profile event break formats and allocations.
Responsibilities
- Coordinate and download daily programming files
- Efficiently retrieve and process daily network programming grids and schedules from various content providers to ensure the most up to date linear ad schedules
- Manage the precise allocation of commercial breaks to lines of business within linear programming
- Ensure High Profile Events receive special allocations designed to maximize revenue
- Conduct audit of schedules to verify breaks are correctly assigned to appropriate lines of business and that programming formats are up to date
- Acquire and maintain knowledge of all distinct traffic systems to provide seamless out of office coverage
- Logical nesting of video series to defined categories, ensuring content is accurately grouped for the streaming platform
- Accurate data entry of critical variables including specific dates, start/end time, and network designations
- Communicate programming functions and capabilities to internal and external customers
- Monitor and react to emails for network format changes or allocation requests
Qualifications
- At least 1 year in Advertising Operations
- Proficiency in Microsoft Office, especially Excel, Word and Outlook
- Experience with XGL, Pilot, Salesforce
- Attention to detail: High level of precision required for managing complex allocations across different lines of business
- Analytical thinking: Perform daily comparisons between network provided files and internal traffic system to pinpoint conflicts, such as break length mismatches
- Time Management: Ability to thrive in a high pressure environment with strict daily deadlines
- Root Cause Analysis: Ability to trace an allocation issue back to whether it was a vendor file error, manual traffic entry, or a network schedule shift
- Skilled in reading, analyzing and interpreting business periodicals, journals, technical procedures and regulations
- Effective presenter and communicator with managers, clients and customers
- Familiarity with traffic systems and sales automation software a plus
- Flexibility to accommodate occasional after hours work
- Bachelor’s degree or equivalent work and/or education experience
Benefits
We offer a comprehensive pay and benefits package that rewards employees for their contributions to our success, supporting all aspects of their well-being at every stage of life.